Why Palmer Luckey wears Hawaiian Shirts.

People often know I wear a lot of Hawaiian shirts. A lot of people think I chose it because I'm a fashionista or something. It's not that. It's that my dad was a car salesman my whole life. He would work six days a week. He would wear a suit. And on his one day off, he would always wear Hawaiian shirts. As one of four children, I ended up wearing all of my dad's hand-me-downs. As a result, my

entire wardrobe through my teenage years was all my dad's Hawaiian shirts. And then when I started Oculus, I didn't pay myself anything. And I usually slept in the office, so I still was wearing Hawaiian shirts. Then when I sold my company for billions of dollars, I tried buying different clothes. And everyone gave me a hard time and said, wow, Palmer, money's changed you. And so, uh... I decided I was going to keep wearing Hawaiian shirts to

remember where I come from.