AI Summary
Alex Berman, known as the Cold Email King, hosts a live Q&A session covering cold email strategies, business growth, and his offer for unlimited consulting and courses. He shares insights on targeting SaaS companies, crafting offers, and scaling outreach campaigns.
Chapters
Alex starts the stream, promoting his offer at email10k.com/ultimate, which includes all courses and unlimited consulting. He mentions the first coaching call is in 18 hours and aims for 100 signups.
Alex has been creating content, including a YouTube video on getting 300 email signups from one tweet, and a sponsored video deal with AppSumo.
For cold email, Alex recommends Lemlist for its built-in warm-up, and Yet Another Mail Merge for free 50 emails/day. He also mentions a new tool he can't disclose yet.
For SaaS, Alex suggests offering to do all marketing work in exchange for equity, as a no-brainer offer. He advises against lead gen for low-ticket SaaS and recommends focusing on sales or software development.
Funded SaaS companies often have too much money and lack growth skills, spending heavily on ads with poor conversion. Bootstrapped SaaS founders care about profitability but are typically engineers/designers who need marketers.
For roofing companies, cold calling is most effective. Alex mentions that 100 calls a day can yield clients by Friday, based on tests in the US and India.
X27 started with agencies and expanded to other B2B niches over 4-5 years. They focus on clients where they can apply a proven process, avoiding innovation on retainer clients.
Alex recommends pay-per-performance models (e.g., $200/meeting) instead of fixed monthly fees. If cold email doesn't work for a client, it's best to part ways to avoid issues.
Alex advises choosing niches based on passion and skill, not just high-ticket potential. Test with 200 customized cold emails to see if the market responds.
To send 1,000/day, use 6-7 domains with redirects and email warm-up (e.g., Lemwarm). Start with small batches of 200 to optimize the script before scaling.
Alex would outsource service delivery and focus on sales, as finding good lead generators is key. He warns against starting a lead gen company.
Alex invented the custom first line concept but now uses templated compliments (e.g., 'huge fan of [company]') instead of AI. He recommends niching down to avoid needing custom lines.
Alex sends 4 cold emails total (1 initial + 3 follow-ups). If no response, wait 6 months before re-entering the drip. He avoids excessive follow-ups unless there's expressed interest.
E-commerce is the best niche for email marketing due to high revenue and improvement potential. Coaches and consultants are often less reliable clients.
For graphic design, niche down by industry (e.g., brewery logos) and tie the service to revenue increase. Offer paid audits ($4,000) and build a cascade of competitors.
Catch-all emails don't bounce, so they don't affect spam metrics. Alex says there's no need to identify them; just email normally.
Identify companies that need email copy, make a list, and send cold emails using the 3 C's: compliment, case study, call to action. Send 200 at a time and optimize.
Send 200 emails per test. Measure bounce rate (<8%), reply rate (>20%), open rate (>80%), and meeting book rate (3-6%). Once a campaign works, scale up to 6,000-20,000 emails/day.
Apollo has a decent database but high bounce rates (~20%). Alex recommends running leads through NeverBounce and questions the quality of their data.
Alex hires lead generators on Upwork for $0.10-0.20 per lead. Freelancers have access to various tools, making it a cost-effective solution.
To avoid IP issues, log into different G Suite accounts on separate browsers or incognito windows. Alex warns against Google connecting accounts, which could lead to bans.
Alex promotes email10k.com/ultimate with a third month free for the next 14 hours. The package includes multiple courses, weekly coaching, unlimited email support, and a private community.
Alex emphasizes the importance of testing cold email campaigns with small batches before scaling, and offers his comprehensive training and consulting package for those serious about growing their business.
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Study Flashcards (15)
What is Alex Berman's favorite cold email tool and why?
easy
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What is Alex Berman's favorite cold email tool and why?
Lemlist, because it has built-in email warm-up.
03:00
What does Alex recommend for free cold email sending?
easy
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What does Alex recommend for free cold email sending?
Yet Another Mail Merge, which gives 50 free cold emails per day.
03:00
What is the 'no-brainer offer' Alex uses for SaaS companies?
medium
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What is the 'no-brainer offer' Alex uses for SaaS companies?
Doing all marketing work in exchange for equity, taking no money upfront.
04:30
What are the two main things SaaS companies need?
easy
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What are the two main things SaaS companies need?
Software and sales.
04:30
What is the main marketing pain point for funded SaaS companies?
medium
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What is the main marketing pain point for funded SaaS companies?
They have too much money but little ability to grow, often spending heavily on ads with poor conversion.
07:00
What is the best outreach strategy for roofing companies?
easy
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What is the best outreach strategy for roofing companies?
Cold calling.
10:00
How many cold emails does Alex recommend per test?
easy
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How many cold emails does Alex recommend per test?
200.
18:00
What bounce rate is considered acceptable for a cold email test?
medium
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What bounce rate is considered acceptable for a cold email test?
Under 8%.
35:00
What reply rate indicates a cold email is working well?
medium
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What reply rate indicates a cold email is working well?
Over 20%.
35:00
What meeting book rate should you aim for in cold email?
medium
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What meeting book rate should you aim for in cold email?
3-6%.
35:00
How many cold email follow-ups does Alex typically send?
easy
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How many cold email follow-ups does Alex typically send?
4 total (1 initial + 3 follow-ups).
25:00
What does Alex recommend for handling catch-all email addresses?
hard
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What does Alex recommend for handling catch-all email addresses?
Email them normally; they don't affect bounce rate or spam metrics.
31:00
What is the best niche for email marketing according to Alex?
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What is the best niche for email marketing according to Alex?
E-commerce.
27:00
What is the '3 C's' formula for cold email copy?
medium
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What is the '3 C's' formula for cold email copy?
Compliment, case study, call to action.
33:00
How does Alex suggest avoiding IP issues when using multiple G Suite accounts?
hard
Click to reveal answer
How does Alex suggest avoiding IP issues when using multiple G Suite accounts?
Log into different accounts on separate browsers or incognito windows.
42:00
💡 Key Takeaways
Equity-Based Offer for SaaS
Alex reveals a unique no-brainer offer: doing all marketing work for equity, which is a high-risk, high-reward strategy that can be very effective.
04:30SaaS Marketing Pain Points
Highlights the irony that funded SaaS companies often have money but lack growth skills, creating an opportunity for marketers.
07:00Test Before Scaling
Emphasizes the importance of testing with 200 emails before scaling, a key principle for successful cold email campaigns.
18:00Cold Email Metrics
Provides specific benchmarks (bounce rate <8%, reply rate >20%, open rate >80%, meeting book rate 3-6%) that are actionable for practitioners.
35:00Using Upwork for Lead Gen
Alex shares a cost-effective lead generation strategy: hiring freelancers on Upwork who have access to multiple tools.
40:00Full Transcript
hello and welcome to a morning q a all about cold email all about business growth strategy everything there is to talk about anything you guys want to talk about i'm here for you it's 2 39 p.m in the uk and it's early morning in pacific time what like 6 30 a.m uh so i felt like it's time to come on we'll do a q a we'll talk about cold email we'll talk about whatever you guys want
to talk about and i'll also promote this this offer that we're doing which is you can get all of our courses and unlimited consulting with me at email10k.com ultimate the reason why i bring this up is we have our first call our first coaching call uh is tomorrow actually in about 18 hours so we want to make sure there's a lot of people on that call we've got about a dozen people already signed up we want
100 you know i would love a hundred people signed up for this uh and that's why you know i'm on here on this stream i'll deliver some value to you then you come in you get all of our courses you get the consulting you're good to go uh brood and book says hello hello hello i'm going to try to get my vibe to be normal all right i've been hitting it hard with the weird vibe for
five seconds all right so let's start we'll start this thing with um just kind of what i've been up to recently what i've been doing last couple days has just been content a lot of content so a lot of tweeting a lot of posting um i'm doing it we're doing a youtube video on this one soon basically how we got 300 email signups just from one tweet so i don't want to spoil that too much but
i had to film that um that's been tweeting a lot we just did this uh video with appsumo i think we've got we we did a two video deal with them so we've got one more video coming with appsumo soon sponsored content sponsecon if you will uh okay yo what's up so pasco says hello hello hello so yeah uh feel free to ask any questions you guys have in the chat they call me the cold email
king if you don't know i am known for b2b cold emails sending messages to people you don't know and being able to book meetings and close deals with those people so if you have any strategy stuff you want to talk about anything like that that's that's where we could start you know where i've been the last couple weeks is making software deals and i i legit can't announce anything yet we're so close i'm so close to
being able to announce one thing at least we've got about seven deals uh at various points in the closing process including like some i'm really excited about like somewhere we've raised money somewhere we've bootstrapped like there's a lot a lot under this volcano that's about to erupt uh pasco dinghy says hello broodenbook says hello hey guys feel free to ask some ask some questions here i'm gonna put it here otherwise just chilling just chilling we can
talk about um talk about emails it's not like you know it's morning are you guys what are you uh where you guys at in the world right now where you guys at in the world this time i'm uploading youtube videos looks like they're all done i just did six today how not to get nervous how to get backlinks for sas a lot of good cold email teardowns are coming that's what i've been up to i've also
been doing um here we go which email marketing tool is good to use well for cold email my favorite tool right now is lemlist just because it's got the built-in email warm-up so i like i like lem list the best um for free emails we've been using yet another mail merge gives you free 50 cold emails a day for free so that's a good free one or you can just send manually with gmail i know i
used to do that a lot it's sent manually like 20 to 40 emails a day just writing each one out by hand and then we've got something that i can't tell you about yet that i think is going to revolutionize the whole business uh ratchet says what's the best offer for sas does providing only qualified leads work in this niche or do they need more bundled services so the problem with sas and providing qualified leads is
you need to um you need to make sure that the leads are worth a realistic amount of money for them to pay for so for instance for a lot of sasses let's say you're trying to sell like you know a 50 a month sass those leads aren't necessarily going to be worth much like maybe a close on a sas at 50 a month leads to 600 dollars a month so that's that's one reason why i tend
to avoid lead gen for sas uh because they end up costing way way less lead gen for agencies or lead gen for high ticket services i really like because you generate one client for high ticket service it might be a 150 000 contract now they'll pay the 300 per call 600 per call but that's why you asked what's the best offer for sas the best offer that i've found process that we're using right now is basically
we do all the work we pay for all the marketing work and we run the campaigns we run the sales we generate all the customers and in exchange um we don't even take any money we just take equity and that's been working very very well as a no-brainer offer for for us in sas um what i what i've found is i'm not gonna recommend anyone else do that right don't don't steal that offer it's a pretty
good offer what i would recommend is if you're trying to grow and sell to sas companies think about what they actually need sas really is two things right software and sales those are the two things that that sas companies need so you're either going to come in and help them build the software to make the software more sustainable and make stuff more scalable add some more features or you're going to come in on the other side
which is what we typically do um you know you're going to help grow the users you're going to do social media content paid ads you know pr podcast placement any of that sort of stuff that's that's what i would sell to sass founders right now we sell everything i just do the entire traction uh book basically for them you know pr live events cold calls cold emails um literally every single thing you could possibly think of
if it'll move the needle we do um but yeah i would think about that when you're when it comes to creating your offer think about how you can make it as valuable as possible for the end user uh meaning people will pay unlimited money to people that make them money so if you can get users and they don't want it they can't get users then all of a sudden you can charge as much money as you
want um kaizen says what type of marketing pain points have you noticed in the sas industry that the c-suite execs have um in the sas industry especially funded sas most of the c-suite has too much money and no little to no ability to actually grow uh their software companies even the big ones even the multi-million dollar ones they'll raise like 20 million and they'll spend 18 million dollars on ads that are barely converting and it's because
they don't actually know of any other way like maybe they'll spin up an sdr team that's cold calling cold emailing but if you look at what some of these major sasses are doing their cold emails are converting at like point zero five percent meeting book rates like their ads are are deep in the red with their conversion rates so that's the that's the marketing pain point just bottom line how do i acquire users and what's crazy
with a lot of the funded sas is they don't actually care about uh profit because let's say you raised 20 million all you really want to do with that 20 million is raise is get enough users so that you can raise more so you can raise you know 200 million the next time or a billion the next time so that's the main pain point when you think about c-suite executives and larger sas companies um that's what
they're dealing with for bootstrapped sas for smaller sas companies which have a lot more experience working with those founders the main thing that they worry about is the same thing users but they they care more about profitability so what i found with all the sas guys that that i talk to is they love building they're all engineers or designers okay most of the sas business especially bootstrap it's all engineers and designers so if you can go
in there and be the marketer be the one person that actually cares about sales and pushing deals uh you'll clean up everyone will sign on and then it's up to you to actually be good at that um but i've found it's green field for sas marketing if you can do it right even with bootstrappers or with funded sessions very few people are um into it and the people that are into it are not good at it
strangely enough even though it seems like it's very straightforward right you send some emails you optimize some ad campaigns you do all this stuff but i think it's because everything that's taught online about how to market is almost completely wrong like the way that everyone tells you to run ads it like nice ads get beat by memes all the time i know because we run you know we're managing ads right now for for a couple of
our products and the memes are beating the professional ads but then when you look at what funded sas companies are doing are any of them doing cringy memes no they're all doing the professional stuff because they're more worried about you know corporate image than they are about uh actually getting users so if you come in here and you actually are a killer you're actually good at what you do you jump right to the top uh pasco
says i'm just starting and not sure which outreach strategy can i focus with to get roofing or remodeling clients uh roofing clients you're trying to get roofers or you're trying to get customers for roofers because if you're trying to get roofers what's cool about all local business like those guys roofers plumbers uh contractors all of that is they tend to pick up the phone when you call uh so the best way to actually get those guys
is with cold calling um and actually like yelp google maps like going through those lists and cold calling is the best way to get those uh pasco says quickly yeah cold calling if you if you make like 100 calls today and 100 calls tomorrow you'll have clients by you know by friday and i know that because inside of agency action plan which is our our course for actually selling to local businesses like we tested this in
america and we also tested this with an indian dude in india calling to america and they were able to both get clients within about two calling blocks so basically i think three hours total of cold calling for them both to make mine um kaizen says yeah i've seen the marketers on sas linkedin are so behind they don't get it they need to be on sas twitter but even on sas twitter there's multiple there's multiple groups there's
like you know the sas printer the real sas guys that are um you know bootstrapped to let's say 10 million then there's the makers that are like struggling to make 5 000 a month that hate you if you talk about marketing or sales beyond like a product hunt launch and then there's like the real ceos of the funded sasses that don't actually comment too much on tweets so there's there's a lot of different communities on twitter
um and then on linkedin it's wild west on linkedin i i really i i hate linkedin so much honestly it's very it's very hard for me to connect with the people on linkedin even though our posts on linkedin tend to do pretty well um sora says hey alex just curious why does x27 serve so many niches instead of focusing on one big market so with x 27 we focus on b to b uh companies that would
be benefited by um cold email so typically that's high ticket sas or agencies or anything like that and the reason why we focus on so many niches is we started out selling the marketing companies and then we basically talked to a lot of the big players um x27 has been around for what five years now four or five years now so as we've expanded out uh we've needed to branch out but we still don't do b2c
marketing like literally the the way that we niche is i only want to sign on clients we only want to sign on clients where we can grow them using the proven process right like we never want to innovate with a client that's paying us money on retainer we can innovate with ones that are giving us equity that we're working for free on but to in order to actually scale a marketing agency like we're doing you need
to be very very consistent in your results so we only really sign clients that we can hit with you know marketing review cold email um maybe pr rebuilding the website like we've done a million times conversion rate optimization like we know exactly what to do with the companies that sign up in order to get the results and that's why like our we know our niche it's b2b like that um but that's why if i were you
guys um i would start how i started which our first clients let's say our first 30 40 clients at x27 like our first million dollars in in revenue or at least six hundred thousand revenue was all from one niche it was all from agencies uh i mean it literally agencies in the united states we had like one russian client um red med robot we did a little work for but that's that's what it was you know
so we did start very niche but then as we grew uh our market has expanded dave says i've got a sas client right now white label outsourcer uh promised 20 meetings a month for him hasn't delivered anywhere close yeah you know how it is dave you know it's not a uh it's not an easy business to fulfill um and typically what i would recommend uh with hiring these guys appointment setters is actually do a um do
paper performance so instead of doing 20 meetings a month for eight thousand dollars a month or whatever it is just do like three hundred dollars a meeting um or two hundred dollars a meeting whatever they'll pay uh that way if you fail you can just move on and if you succeed you succeed wildly what the problem with uh cold email as a service and i know this because we've run a bunch of cold email campaigns as
a service the problem is let's say 30 40 of customers that you sign on are going to be impossible to grow via cold email and if you are if you do what our old business model was and you lock yourself into a year-long contract with those clients uh all of a sudden what do you do in month one when your team and the client both understand that cold email's not gonna work you can't really do anything
clients get mad clients turn like things go south so what we do instead is now we do basically test a month or we have uh phrases in our contract to basically move them out because if cold email's not gonna work for a customer if your service is not gonna work for a customer uh the best thing best possible thing you can do for all parties is just get them out of there you don't need to um
you don't need to make money from everybody and it's actually better to only work with clients you can deliver massive value for because they'll end up telling their friends and they'll end up paying you more in the long run uh pasco what service do you think is more in demand in 2022 i'm helping roofing companies get more clients yeah so cold calls to the roofing companies and then to actually do marketing for roofing companies i don't
know i don't do b2c but if i were to guess i would say probably google maps yelp you know google my business that kind of stuff it's it's just that's not my spot i can tell you how to get the roofers i can't tell you how to get clients for the roofers uh ratchet says i'm starting cold email outreach from india can you exemplify a few high ticket niches i could target from india i wouldn't think
about it like that i would think about um if you're wondering what high ticket niches to target i would think about what your skill set is what your passion is and what you want to do you know for me i love marketing i studied marketing in school i follow marketing stuff so that's my passion that's why i do it you know now it's more about sas i love silicon valley stuff like that i wouldn't think about
high ticket niches because everything's high ticket if you go high enough right like there's high ticket sales you could make in the newspaper business which is basically a dying industry right but there's there's enough money there there's high ticket in restaurants there's how to get in you know major corporations like there's money to be made in every single industry so you can you can use passion and you can use um basically want like um who do
you actually want to hang out with what type of people do you actually like and who would you not be afraid of becoming and lock into what that type of person is then you can pick that way um and then also yeah test test in the market so that's that's the brainstorm that's how you find you know who you might want to target then send 200 customized cold emails and see if they get back if they
blow up then uh you know you're good to go and if it doesn't work you can try again uh let's what's this next one here sam apollo do you have an affiliate program at x27 where you pay affiliates commissions per closed lead yes sam reach out on the contacts page um we can hook you up it's not really an affiliate program you gotta kind of earn your way in um but they'll fill you in on the
details if you go to x27marketing.com abdul says hey alex big fan of you how is one thousand cold emails per day possible you have to buy about 10 to 20 old domains yeah typically um you know you only really need like six seven domains uh and they don't even have to be old all you have to do is buy a domain redirect it to your main site start an email warm-up we use lum warm but you
can also use sujan patel has one called email warmer you run them all like seven campaigns going and then after two weeks you just start the email sends the same way if you want to be really safe you can do 10. um but yeah that's about it abdul i wouldn't recommend though sending a thousand cold emails per day until you know uh until you know your script's working like for instance at x27 um we're just starting
out a campaign like this where it's like 6 000 cold emails but in order to get to that point we spent a month uh just doing small batch sends of 200 each to to optimize the script before we before we did that um one second rasheed says if i stay here with you for about 20 minutes more i would have earned 200 at least so much value and i love sales you're right bro um if you
want to talk to me all the time we can do it uh just join email 10k.com ultimate we do weekly calls and i talk to everyone in that group all the time about sales marketing all that stuff uday says hi alex what's the first thing you'd outsource from building a lead gen company as a solopreneur i would not start a lead gen company ever in a million years um but what's the let's say i'm i'm forced
to start a lead gen company first thing i would outsource is uh i don't know if you could find somebody to actually deliver the service then probably outsource that and focus on sales because if you can find a good lead generator and we hide them there's a reason i don't tell you who our guys are like they're very hidden in the world to find good ones but if you can find a good one you spend all
that time sourcing them then you could you could blow up like you know this there's so much um so much demand for lead gen and so much uh so many people out there that can't deliver so if you can deliver you win get fit do you use sending do you use software desktop or web application how much should i send per day at least after the warm-up period um i would send 200 emails per test so
whatever that means if that's you know five tests a day if that's one test a day one test a week whatever that means to you uh 200 cold emails per test um sora says you're using ai first lines typically no so typically what we'll do is we'll niche our cold emails down enough that we don't need custom first lines and i don't know if you guys know this but we our company is the company that invented
the custom first line uh that whole concept came from us came from our videos came from our courses so you'd think i would be like the first one on board with ai first lines and honestly they're pretty good but we've moved away from that concept completely because if you watch like our oldest video where we were talking about the first lines to begin with even those to agencies i wasn't writing the first line by hand every
single time what i would do is i would i would reach out to an agency and be like you know hey tom huge fan of dom and tom love the work you did with tyson right that's the first line of the email that's a compliment but i even showed this in the video all of that is templated so hi tom that's first name uh huge fan of dom and tom that's the company name love the work
you did with tyson that's portfolio item right so that's that's what we've been doing and then we started writing the custom first lines and stuff but typically the only reason i say write the custom first lines is because most people don't niche down enough to be able to make the emails work off the bat so eventually we move you to the point where you can write cold email campaigns and blast them out and do all the
stuff that you know the gray hat guys do but you won't you don't start there right starting with 6 000 cold emails a month is a great way to just get your domain blacklisted to get mark to spam but if you do it right you get those basics right with the email campaign then yeah you can send six thousand a month you can send sixty thousand a month and it'll work and you'll make tens of millions
or twenties of millions of dollars you know hundreds of millions of dollars but you need to get the the basics right first that's why that's why we teach it the way we teach it it's a very specific uh process that we go through here um so to answer your question sora i i like ai first lines i think they're okay you know my friend sujin runs warmer that ai so i played around with that i know
the guys from line and other guys from uh you know all of them basically uh quick lines and still when i write cold emails i don't use custom first lines i i write them you know like in a way that's that's customizable without needing the first line uh antho universal antiversal do you recommend instantly in appsumo i haven't seen that um but i do recommend appsumo if you want to buy from appsumo use alex20 i think
alex berman 20 for for a percentage off they just sponsored a video on this channel that's why i'm thinking about that um i have i haven't um i like appsumo i'm always i'm always uh concerned with how much software they have on there versus uh how many competitors like true competitors sas businesses really have like you know if you look at like um you know like up lead up leads a lead gen platform and uplead has
a bunch of like seven eight maybe 12 entrenched competitors like apollo these guys but then you look at appsumo and there's like you know 30 or 40 different lead gen databases offering lifetime deals and i just wonder like what happens to those companies you know what happens those companies after the appsumo deal and why if their offer is so much better why haven't they taken over the industry um that's you know it's like a shane dawson
conspiracy theories level video that could be done on on what happens to those companies after the deals um let's see hassan can you please spell the name of the automation software that you use also when you're going to talk about your offer today my offer oh if you want unlimited consulting in all our courses just go to email 10k.com ultimate that's that's the offer today um i'm just hanging out i was watching that kanye documentary every
time i watch it on netflix i always i can make it about 10 minutes in before i get so hyped up that i gotta start live stream it or work it or something so that's that's what happened today um shiravan kumar sharma says what methods or strategies can we do for client acquisition in staffing and recruiting how many email follow-ups can we send i mean omni-channel right uh cold email cold calling you could even send notes
uh send gifts if they're very high value people that you're trying to recruit um text any of those fine and any of those are great um how many times can you send a cold email follow-up typically what i'll do in our cold email i'll send one then i'll bump it up and then i'll send like two more so let's say four cold emails total otherwise you know you do five six seven emails you're kind of bothering
them um so what i would do then is if somebody didn't respond after like four emails you know wait six months put them back into the into the drip into a new drip in like six months but i'm not one of these guys that's emailing people 11 12 13 uh 14 million times um unless they've said yes or expressed interest in a deal at that point if they've said yes to a deal you can just go
you know you can keep selling them uh forever until you get a yes or no and keep following up uh kaizen so like seed round crm startups that niche down enough okay kaizen wants to go after seed round funded crm sas startups that sound niched i would i would actually go a different way with this i would say go to um you know crms that's fine well who cares if they're seed round funded that sounds like
somebody who doesn't have any money what's the why would you go after the ones that don't have any money i would just go after all crm says yeah or maybe the ones that aren't uh seed round no people that can actually afford your rates bro see round not just a seed round guy trying to pay you your fee you can't get pull that off i don't have any money come on um it depends on what you
charge of course but ideally you're charging very very high rates all right amsel who's there says what's the best niche for email copywriting or email marketing um best niche for email marketing is typically ecommerce is usually the best one for email marketing because they've got a lot of revenue uh typically there's a lot of places you can improve um and increase their sales on their email list a lot of people say go after coaches and consultants
but in my experience a lot of coaches and consultants um they're more they're more talk than than business you know like they they're i i if i was me i'll put it this way i wouldn't want to work for like any anyone that you can think of whoever you're thinking of in your head i would not want to work for them um so you're better off working for like e-commerce stores um rashid says you pronounce indian
names well thanks bro um let's keep them coming any other questions you guys okay and antho says how do you craft an offer if you have a service of branding graphic design so the offer for graphic design would be something like you know hey there's a lot of places you could improve uh your whatever you know like i would actually niche down that like graphic design what does that mean is that you know landing page design
is that logo design whatever it is and i would try to tie it to money so for for graphic design for a landing page i could say you know hey there's a lot of places you could improve your landing page for more conversions let's run through a uh let's run through an audit let's pick out exactly what we need to do and then if that makes sense we'll move forward the cost for an audit is four
thousand dollars let's get let's get this going that's the other thing i don't do we don't do free i never do free audits logo design okay so logo design's a little tougher um but what i would try to do is find these companies with outdated logos that know their logos are outdated and you just email them like hey i specialize in logo design um for you know the brewery industry hey i specialize in logo design for
the um you know for the gaming industry whatever it is here's a logo recently we designed a logo for this company and after implementing it you know this result increased by this amount i would love to do the same for you are you around anytime this week for a quick call something like that boil it down to how your logos will increase their revenue uh tie it to the money and then also niche down um either
in style or usually by industry um that way you could that way you can build like a cascade of competitors basically one one guy gets a logo from you then everybody else in the industry wants to buy from you etc and you charge each one like 30 more than the last um how would you do lead generation for software development companies how would i do lead generation for software development companies um that's actually covered in detail
inside of email 10k which you can join down here uh antho says so helpful yeah bro happy to help if you need more help i would love to talk to you we can talk weekly in the consulting email 10k.com ultimate uh caleb says how would you find email addresses that are catch all or accept all um so if their catch-all are acceptable technically you can't unless you uh even if you email them typically they're not even
going to bounce but emailing catch-all email addresses because of that does not actually affect your your bounce rate or uh your your ability to get mark to spam so there's no there's no uh need is what i'm saying there's no need to find catch all except all email addresses you can email them just normally you know just the normal way let's go guys so many more you got any more questions for me let's talk that's great
i see some some consults are coming in very very cool very cool to see how we doing guys it's been 28 minutes i'll tell you what i've been up to hey alex thanks for the daily tweets first of all question about seo cold email yeah go for it where can i find new email copy clients other than freelancing sites email copy clients i mean think about think about the companies that need what you sell and then
make a list of them and send them a cold email following three c's compliment case study call to action and uh see see what happens you know send emails 200 at a time and optimize from there that's exactly what i would do muhammad abdullah uh alvin dongo says hey alex next with daily tweets first of all question about seo cold email yeah of course alvin feel free to ask rasheed says i've had four sales calls with
sas then i'm full-time working sales professional do you think it's put off for them to know this and they don't want to deal with the freelancer the companies that you sign don't need to know anything else that you're doing you know if you take a job for somebody i i would recommend not telling them about your other clients honestly they'll think you're distracted or they'll think you're you're moving in a million directions when you're used to
it so no you don't have to tell them that you have other clients they assume it if you're an agency they assume you have other clients and so ratchet you're saying you didn't convert any of the four calls uh hop and email 10k and i'll i'll help you with consulting i need to get more detail that you're not going to be able to communicate here i need to be able to talk to you uh alvin says
using apollo so the bounce rate is bad but how would you outreach them the best when sending one question email no answer rejections would start auditing manually what's your thought i would outreach them the same way that we that we talk about alvin jump in the courses bro we we talk about all we've talked about this for years man compliment case study call to action finding the lead pools building the list of leads uh sending emails
200 at a time optimizing from there uh you know being being on point with your appointment setting responding to emails within about five minutes of the initial reply um you know you know how it is bro said jill says my bad if you answered already how many emails do you typically send per day per campaign uh usually i do 200 per test so i don't think about it in terms of campaigns i think about it in
terms of email tests so what you want to do is you send 200 cold emails and then you measure the stats based on those 200 so send 200 then uh you know is the bounce rate under 8 yes okay that's good that means the leads are good is the reply rate over 20 great that means the email is really working um is the open rate over 80 great that means the leads are high quality the subject
line is working you know it's the meeting book rate at the end three to six percent if so yes we win and until we get to that point we're just sending 200 at a time you know sometimes it takes a little longer than others until we have a working campaign and then at that point go big you know go scale until the numbers break send six thousand send ten thousand send fifteen twenty thousand emails uh the
problem that most people run into is they try to skip the beginning part because it takes an extra couple weeks you know it takes an extra three four weeks to get a campaign that converts it six percent instead of point zero five percent um but that's you know major differences in terms of the results from those two campaigns so jill says my bet if you answered already how many emails you said per day we talked about
that um alvin targeting sas and e-commerce companies that have five emails alvin i'm i'm not understanding exactly what you're asking if you join uh this email 10k thing um i'll help you there in the private community we can talk about it uh pasco says is apollo a good software to use apollo has a decent lead database they have unlimited leads which is cool um the bounce rate's bad so you're gonna have to run the emails through
never bounce um and i'm also still not convinced that the quality of the leads or where they come from like maybe they're dark web leads i don't know i know a lot of these lead gen guys are adding you know eight nine hundred million email databases from hacked uh dark web places which you know morally maybe that's i i'm not gonna say it's a moral thing i don't really care um but apollo what i found is
the bounce rate's higher than normal so i would just watch out right because any time think of them if they were a freelancer right if you hired a freelancer on upwork and they delivered a list of leads that had like a 20 bounce rate even if you verified the other eighty percent and said okay the other eighty percent is fine then even if even if the verifier said that would you trust the other eighty percent now
i'm not saying that apollo is uh you know making up leads that don't exist or not verifying contacts or whatever they're doing all i know is when you download a list from apollo it's got a 20 bounce rate and it just doesn't i don't trust the leads honestly like we'll test them more but i i i wouldn't trust my domains to apollo leads not with a bounce rate like that doesn't make any sense um suggest says
what do you use to scrape sas companies typically for lead generation i'm using various lead gen tools uh recently i've just been hiring on upwork and then we're working on a tool that we're going to announce but i've been hiring on upwork uh and the developers will or the uh the lead generators there will get you leads for pretty cheap like 10 15 cents maybe 20 cents a lead digital marketing tips and tricks with niko says
join the bundle thanks a lot already went over a few of the courses i'm very impressed highly recommended for everybody who wants to grow thank you yes that's what i like to hear we put a lot of time into those courses so it's that's super great to hear man and i'm looking for it i think we're doing a call later this week niko i'm looking forward to that um look at says hi elixir videos are really
high value i downloaded them and watch them every day when i wake up before starting my day love from india love from uh the uk where i am that's amazing uh rashid says got what you said about testing emails so typically for a new client you work out with different emails send a test and scale up what's working all right yeah if you think about it like um think about it like most people think about a
funnel uh you know facebook ads like you you run the facebook ad to generate the people that click you know they come to the website then on the website a certain number convert and then at the end you know that's that's how you find the sale number a cold email campaign is very similar to a facebook ads campaign you test the initial ad right you test uh each each uh version of your copy with 200 cents
and then you kind of just work the funnel back you optimize basically the same way as as facebook ads or any of those advertising campaigns would run um so that's that's the way i would think about it upwork for funded startups too uh upwork is the the best yeah for lead gen because uh the freelancers on there have access to all the tools so for instance someone was asking me about apollo someone was asking about uplead
or zoom info uh you don't actually have to know the best tools because you just hire a lead generator they already know the best tools for them and then they just they provide you with leads it's it's a beautiful system that we've that uh the world has set up here uh using upwork and those lead generator freelancers uh offshore wolf says can i use 10 g suites on the same computer and send 30 x 10 cold
emails a day would i have ip issues from google will i get spam box doing that okay um ideally you want to send via some kind of uh some kind of proxy system um but worst case scenario or um you know just basic mitigation i would log into the google g suite accounts on different browsers so at least have multiple incognito windows have multiple browsers going you don't want google to find a connection between your emails
because while it hasn't been proven that if you get one part of your g suited band it bans the rest of them it still could happen and i don't like the idea that it that that could happen i don't like google knowing everything how everything's connected all right uh let's let's wrap it there that sounds like a good q a if you want to join me tomorrow on our group call then i would go on over
to email10k.com ultimate and check this out you get your third month free if you join the next 14 hours first of all second of all you get access to everything email 10k which shows you how to grow your agency from 0 to 10k a month you'll get access to cold email university which allows you to grow your business using targeted outbound cold emails you get access to linkedin x which shows you how to book meetings on
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get onboarded quickly with a one-on-one consulting call with an agency expert as well so that comes with this too um you can get all that for the low price it's not 27 000 right it's not 10 000. it's only 197 dollars a month for that so if you want that you want to grow your business then head on over to email10k.com ultimate let's grow your business let's make it happen look at what all these people are
saying all of these testimonials sagar you changed my uh perspective on cold email rom alex your blessing i just reached 10k collected per month uh tierra crazy had to share 27.50 paid instantly uh grammar hippie says follow alex berman and see how he sells stuff sasquiz says alex berman's twitter 10k course is dope um paid search penny alex berman taught me how to tweet you know look look what's going on maggie says 50k in business after
a one hour call jacob turmoiner uh purchased email 10k an hour ago and i already got a partnership don't miss out you know what i'm saying don't miss out on this going over to email10k.com ultimate and i'll see you there our next call our coaching call is in 16 hours i think our coaching call is wednesday at 6 00 p.m so be there before wednesday at 6 pm and i'll talk to you soon 6 p.m i
think is uk time so i think 10 a.m pacific alright guys it's been great talk to you later sign up email 10k.com ultimate take