HOW DOES YOUTUBE CPM WORK? | YOUTUBE CPM VS YOUTUBE RPM

[00:00] many new content creators are in danger

[00:02] because they still have no idea how

[00:05] YouTube CPM works if you happen to be

[00:07] one of these content creators I'm

[00:09] talking about then today you have

[00:11] clicked on the Right video in today's

[00:12] video I will be explaining everything

[00:14] you need to know about both YouTube CPM

[00:17] and also YouTube RPM so with the

[00:20] knowledge I am giving you today by the

[00:22] end of this video you will understand

[00:24] how YouTube CPM works and how you can

[00:27] increase your YouTube CPM so then you

[00:29] can start earning more revenue on your

[00:31] video so let's get straight into it and

[00:34] let's start by defining what even is

[00:36] YouTube CPM YouTube CPM stands for cost

[00:39] per mile or cost per meal this is the

[00:42] amount of Revenue that an Advertiser

[00:44] pays to place an ad or adverts on your

[00:48] videos per 1000 views so let's just say

[00:51] this for example if your CPM is 12 this

[00:54] means for every 1 000 times an ad is

[00:57] shown on your video an Advertiser will

[00:59] pay pay you twelve dollars just to be

[01:02] placed in your video or in front of your

[01:04] audience but here is the issue if your

[01:07] CPM is twelve dollars the truth is that

[01:09] that twelve dollars isn't even the

[01:11] revenue that you're going to get to keep

[01:13] as a Creator the CPM is the amount that

[01:16] your channel makes before the YouTube 45

[01:18] split so after YouTube takes their cut

[01:21] what is then left is what we call RPM

[01:25] now the RPM is the amount of Revenue

[01:27] that the Creator is given to take home

[01:29] so now that we know the difference

[01:31] between YouTube CPM and also YouTube RPM

[01:35] it's now time to talk about a few ways

[01:37] that you can start increasing your

[01:39] YouTube CPM so that you can start seeing

[01:42] more AdSense revenue for your videos on

[01:44] YouTube if you truly want to boost your

[01:46] CPM it's all about the wording and also

[01:49] the topics of your videos each and every

[01:51] Niche can be very different when it

[01:53] comes down to the CPM the CPM is

[01:56] completely different on a gaming channel

[01:58] compared to a channel that's actually

[02:00] talking about business or making money

[02:02] online advertisers are willing to spend

[02:05] even more money on ads when they're

[02:07] confident that their ads will be placed

[02:09] in front of their target audience these

[02:11] advertisers are targeting adults or

[02:13] young adults that have a little bit of

[02:15] money to spend now I'm sure that most of

[02:17] us can agree to this but it wouldn't be

[02:19] that wise of a decision for an

[02:21] Advertiser to place an ad trying to sell

[02:23] a car on a fortnight video that

[02:26] Advertiser would pay so much more money

[02:28] to have that same exact ad placed on an

[02:31] automotive video teaching someone how to

[02:33] fix a problem with their vehicle so if a

[02:35] lot of people haven't caught on so far

[02:37] your Niche is super important when

[02:39] you're thinking about really cashing out

[02:41] with your YouTube AdSense earnings

[02:44] another thing that you can do to

[02:45] increase your CPM and also your overall

[02:48] AdSense revenue is simply post more

[02:51] videos with even more opportunities to

[02:54] be seen and even more ads placed in

[02:56] front of your viewers it only makes

[02:58] sense that by uploading more you can

[03:00] start to see an increase in your Revenue

[03:02] but you have to always remember that as

[03:05] long as your YouTube videos are over

[03:07] eight minutes long as a monetized

[03:09] content creator this will allow you to

[03:11] place as many mid-roll ads as you wish

[03:14] this is just another great practice to

[03:16] do when your goal is to increase your

[03:18] AdSense Revenue here on YouTube and one

[03:21] more thing if you found value in this

[03:23] video please smash the Subscribe button

[03:25] because I do plan on uploading even more

[03:28] helpful tips and tricks videos for

[03:30] anyone out there that's trying to grow

[03:32] their online business if there is a

[03:34] topic you wish for me to cover on this

[03:36] channel then please feel free to leave

[03:38] those questions comments concerns Down

[03:41] Below in the comment section now the

[03:43] crazy thing is if you enjoyed this video

[03:46] then I know you will absolutely love

[03:49] this next video that I have for you

[03:50] where I'll be teaching you seven

[03:53] different ways that you can start making

[03:55] at least a thousand dollars a month here

[03:57] on YouTube so just trust me you do not

[04:00] want to miss out on this video so click

[04:03] here on this next video and I will see

[04:05] you over here in a few