How Small Channels Can Grow on YouTube

[00:00] What I'm getting ready to share with you applies  to 99% of content creators so it doesn't matter if   you're a gaming channel if you're a how-to channel  an entertainment Channel or anything in between   this information is going to make a positive  impact on your channel this year but you have  

[00:13] to make sure that you apply it and look you're  going to get all kinds of information thrown at   you as you're watching more videos like this over  the course of the Year especially here as we're   getting started so another really important part  in order to make this information work for you is  

[00:26] that out of all the videos that you're watching  you need to take notes on the things that you are   watching and you need to pick a path that you're  going to take because all of the different YouTube   help channels we're all sharing pretty much the  same information but we're sharing it in different  

[00:40] to pick one because the last thing that you want  is to be trying to accomplish something and being   pulled in all of these different ways because  you're mixing up all these different strategies  

[00:53] this where they're promising to help you out  with your YouTube channel by the time you get   at all this is not one of those videos let  me tell you why my name is Nick Nimmin I've  

[01:07] been teaching content creators how to thrive on  YouTube for about eight years now at the time of   creators thrive on YouTube for over 8 years I  don't have a course to sell you I actually make my   money through sponsorships and affiliate marketing  and by bringing attention to my own products that  

[01:22] are not courses and because of that it's in my  best interest to give you the information that   you need the real information so that you'll keep  coming back to to my channel for other things and   not just so that I can try to sell you a course so  with all of that out of the way I'm going to break  

[01:35] this down into five easy to follow sections for  you foundational principles of growing a YouTube   channel how to come up with video ideas that will  actually get views how to get people to click on   your videos more effectively how to get people to  watch your videos for a longer period of time and  

[01:48] the importance of consistency in expanding your  brand which isn't what you think probably because   everything is changing right now when it comes  to online video and it's important that you are   able to stay on top of it so that particular  section is going to help you do exactly that  

[02:02] if your channel is dedicated to YouTube shorts  in that particular case you can skip the part   you as well so if you're serious about growing  your YouTube channel this year I'm going to tell   you exactly how and we're starting right now okay  first we're talking about how YouTube Works which  

[02:20] is part of the foundational side of growing your  YouTube channel because if you don't know the game   that you're playing and you don't know the rules  then in that particular case you're only going to   win if you get lucky and when it comes to YouTube  sure you can get lucky you can have a couple of  

[02:33] good videos but to consistently publish good  content video after video year after year luck   has no part in that in a nutshell when you publish  a video to YouTube YouTube shows it to the people   that are the most likely to watch and engage and  enjoy that content at that moment in time their  

[02:48] system looks at your title the actual content of  your video meaning everything you're showing on   screen everything that you say in your video all  of it it's taking all of that information in and   it also uses your description as additional  context as well most of the weight is carried  

[03:02] from the actual video content in the title but it  does consider the video description also just for   additional context those things are especially  important to consider especially if you're new   because you need to give YouTube as much context  as you possibly can because right now you don't  

[03:17] have a Channel History like I do so because of  that YouTube might not know yet exactly who to   show your content to so you need to be explicitly  clear in your description in your title to help   YouTube better understand who it is that their  system needs to show your content to and don't  

[03:31] get me wrong their system is smart you can upload  videos they can do amazing without even having   a video description but if you're just getting  started it's important to make sure that you are   just pulling every leverage you can possibly pull  to give yourself every opportunity that you can  

[03:43] then they're going to show your content to similar  people as the people that clicked on your content   and enjoyed it now as a part of this they're also  going to use this information to experiment with   other people who have crossover interests with the  people that they're showing it to that enjoy it as  

[03:58] well if nobody clicks on your video when YouTube  is showing it to people or once they get into your   video the viewer leaves too quickly then in that  particular case that tells YouTube that people   aren't into what it is that you're making and  therefore YouTube is going to end up prioritizing  

[04:10] other content that is getting people to respond  to it and it's going to deprioritize your content   because people aren't responding to it they're  wasting that space so regardless of what anybody   says YouTube is a gigantic competition and  in order to compete you have to learn how to  

[04:26] if you can't compete and you're not willing to  develop the skills involved to help you compete   then it's going to be really hard for you to get  views unless you just naturally have a thing for  

[04:38] content and people just naturally respond to what  it is that you do and the decisions that you make   around your content which is rare so I'm going to  tell you how to compete the very first thing when   it comes to competing on YouTube is being able  to come up with really good video ideas now this  

[04:50] sounds like something that would be common sense  but there's actually a lot of nuance to coming up   with good video ideas and framing those ideas in  a way that makes sense to the people that you're   because people do struggle with this a lot so  I'm going to give you some tips to help you be  

[05:07] keep in mind when it comes to your video ideas  is that it's important to be able to come up   with the thumbnail and the title for that video  idea first before you commit to making the video  

[05:19] the reason that this is important is because you  are confirming that you are going to be able to   package up the video in a way that people that  are seeing it for the first time on YouTube on   YouTube's homepage or suggested videos or search  to where it can grab their attention and then you  

[05:33] can pull them in through a compelling title so if  you can't figure out how to make a good thumbnail   and how to make a good title for your video  idea then that means that you can't express   that video idea through those ways and because  of that it's going to be really difficult to get  

[05:46] even if you have a great video idea but if while  working on your video idea you're like okay what   what type of title would I make for this and what  would I use in the thumbnail to help the people   and you can define those things then in that  particular case you're going to be Off to the  

[06:04] Races and you can go ahead and just move forward  with that video idea because you have a nice   clear and intentional way that you're going to be  packaging up that content so that the people that   you're trying to reach will be able to identify  it and they'll be compelled to actually watch the  

[06:17] video itself and one quick tip I want to give you  while you are in that stage of thinking okay how   can I make a good thumbnail title for this also  think about how the thumbnail and title create   and you're scrolling through your home feed and  you see a thumbnail and that grabs your attention  

[06:34] and then you look at the title well before you  click on that video inside of your brain something   like it might be funny this seems like it might  be informative this seems like it might challenge  

[06:46] yeah this is this is definitely for me and this  is why and then you click on that video so when   people are watching your videos the same exact  thing is taking place so it's really important to   make sure that you can create that expectation in  a good way and if you do that that's going to help  

[07:02] people be able to watch your videos for a longer  period of time because you've intentionally built   that expectation and then you're going to deliver  on that in the actual video content itself which   we're going to talk about here in just a minute  making sure that you can express your video idea  

[07:15] through a good thumbnail en title is also really  important because it also helps make sure that   you are preparing yourself or preparing that video  to have the highest view potential let me explain   if they want to watch your video or not the topic  this is the most important it's expressed through  

[07:32] your thumbnail and title the thumbnail this is  used obviously to grab the viewers attention so   that they can notice your video the title this  actually gives the viewer the context that they   need to click in and watch the video and the  autoplay if someone hovers over your video it's  

[07:44] going to start to play so also make decisions  based on that when it comes to your topics if   you think of your topics like a numbers game  this sounds basic but it's important so stick   with me here if only 10,000 people are interested  in your topic you have a Max reach of 10,000 views  

[07:59] if all 10,000 people watch it if you make a  video that a million people are interested in the   potential for that video is a million views but  here's the problem even if a million people are   recommended that video in the first place out  of those people that get recommended that video  

[08:15] only a certain percentage of them a relatively  low percentage are actually going to click on   that video and go in and watch it that leaves the  potential for that video way under a million views   on the platform for a long period of time you  can still tap into tons of viewers however it  

[08:33] just might not happen initially so if you want  to get more people clicking on your videos from   a numbers perspective then it's important to make  sure especially if you're getting started that the   topics that you're choosing to make content about  they have the largest amount of people that are  

[08:47] interested in those particular topics within your  Niche but don't look at this as a limitation you   can make anything more appealing or make anything  have wider appeal with just a few tweaks which is   about a new mouse that came out that I wanted to  let people know about we'll call it the Nim and  

[09:04] mouse 2000 taada we wouldn't make the topic  of the video the Nim and mouse 2000 because   if that were to show up on somebody's homepage  as the Nim and mouse 2000 review nobody would   care about that because nobody knows what the Nim  and mouse is yet but with just a few small little  

[09:18] tweaks we can make that Nim and mouse 2000 video  a lot more interesting to a lot more people by   just fine-tuning some things and by the way this  is why it's so important to think about the title   and thumbnail before before you commit to making  the video I call this approach the audience Bridge  

[09:32] so instead of making the video about the nimon  mouse 2000 I'm going to make some minor tweaks   to it and make it about a type of viewer that  would benefit from using that Mouse instead by   doing this we are instantly increasing the amount  of people that this particular video would be of  

[09:47] interest to for example instead of nimon mouse  2000 review We reframe the video at the topic   level before we commit to making the video with  the audience bridge and use this mouse doubled my   productivity for the thumbnail maybe the Creator  is in it or pointing to the mouse or maybe it's  

[10:02] just a photo of the mouse but the idea is that  previously the nimon mouse 2000 title wasn't   interesting or relevant to anyone and now it's  instantly interesting to anyone who cares about   productivity now the important thing here that  I do need to make sure it's clear is you don't  

[10:15] just try to make it important to anyone you try  to make it important to the type of viewer that   you are specifically trying to reach that's a  really important part of this since my channel   making that video for my channel maybe I would  make it about how that Mouse cut my editing time  

[10:32] I'm trying to express here is that it's really  important from a workflow standpoint to make   sure that you are thinking about your thumbnail  and title before you commit to making the video  

[10:44] so that you can give that video the highest view  potential by making sure that you're framing it   all in the right way and that you're making it  of interest to the largest amount of people who   are interested in the things that you talk about  before we talk about thumbnails if you do have  

[10:56] make sure that we get them answered for you now  let's talk about thumbnails in detail thumbnails   and titles work together as a team to win the  click the thumbnail grabs the viewers attention   the title pulls them into the video sometimes the  thumbnail will also pull them into the video but  

[11:12] in most cases they work together as a team since  the goal of the thumbnail is to grab the attention   of the person that's interested in your type of  content it's important to make sure that you have   one clear Focus point in your thumbnail that Focus  could be you if you already have a following it  

[11:27] could be text it could be an object but there  needs to be one Crystal Clear Point of focus   if you've never designed anything before then  the best way to approach this is to make your   attention first if you've never designed anything  before the easy way to make a nice clear Focus  

[11:45] point in your thumbnail is to make it the largest  object in your thumbnail the goal with this when   you're making your thumbnails is to think about  for my viewers that I'm trying to reach with my   content what one thing can I focus them on in  my thumbnail that's going to help them identify  

[11:58] they can identify it at a glance it shouldn't be  something to where they have to sit and look at   the thumbnail and stare at the thumbnail in order  to make sure that they understand what's going on  

[12:10] to do this make sure your focus point is large if  there's color in the focal point make sure not to   focus point for example if a quilting channel was  showing someone how to make a blue quilt the quilt  

[12:24] might be the focus Point therefore you wouldn't  want to put a red object that isn't relevant to   thing someone might see and focus on however if  the red object was about quilting it might help  

[12:38] pull attention to the thumbnail in general still  connect with Quilters so that they would spend   more time looking at the thumbnail to see the Blue  Quilt this might sound complicated if you've never   thought about using color in that way and never  really thought about using design to get people  

[12:51] to focus on something so I'm going to put a video  down in the description about color theory that   you might want to check out it's a short video um  I recommend that as a great place to get started   understanding that concept more in detail now a  lot of people are curious about if they should  

[13:03] put text in their thumbnails or not text is not  required when it comes to your thumbnails however   text can in some cases give additional context to  what your video might be about since YouTube does   have a feature now that lets you test thumbnails  against each other I do recommend that for your  

[13:18] videos that you are testing videos without text  in them and that you are testing some videos   with text in them so that you can start to get  a general idea for the people that are watching   you look at other channels in your Niche that  are making similar content so you can see what  

[13:34] it is that they're doing and kind of use that  as a lead for the successful channels however   thumbnails make sure that the text is big bold  and easy to read because nobody's going to sit   there and study somebody's thumbnails on YouTube  especially when it's real small and suggested  

[13:49] glance it's also important to limit the amount  of text in your thumbnails to as few words as   trying to tell them the entirety of what's going  on in the video in your thumbnail you're just  

[14:03] thumbnails are to grab the attention of the people  that you're trying to reach with your videos   that's what your thumbnails are for when making  thumbnails ask yourself the following questions  

[14:15] that they care about again this can be an object  logo person or even a recognizable style ask   yourself is there anything that I'm adding to the  thumbnail that will pull attention away from the  

[14:27] thing that I want the viewer to focus on if there  is you should remove it so the viewer can focus on   what's most important ask yourself what exactly  about this thumbnail would make the viewer want   to read the title ask yourself if text is used  what words do I want the viewer to focus on and  

[14:41] what words are extras for example if a food  channel has four words in the thumbnail how   to make bread how to should be smaller and make  bread should be bigger in fact howto probably   if you have a a photo of bread and you have make  bread pretty clear what that video is about and  

[14:59] also ask yourself is there anything I'm adding to  this thumbnail that isn't absolutely necessary the   reason this is important is because people will  add subscribe buttons and all these other things  

[15:11] that don't really add anything to the thumbnail  they're just trying to fill empty space you don't   want to do that and as a side note branding can be  and is important when it comes to your thumbnails   however it's important first to make sure that you  learn how to make effective thumbnails and that  

[15:25] you're able to grab people's attention effectively  before you start messing with the branding stuff   worry about all of those things once you start  getting view counts that you're happy with on   talk about titles just like I mentioned in the  other section if you do have any questions about  

[15:43] any of the things that I just mentioned feel free  to leave them in the comments and we will answer   them as we see them now let's talk about titles  titles are what actually get people to click on   your video again sometimes the thumbnail will  be enough maybe the thumbnail and the autoplay  

[15:55] but the title is what really pushes people over  the edge the job of the title is to send simply   inform the viewer of what the video is about or  two to create some type of curiosity from the   title so that the viewer feels like they need to  watch the video in order to satisfy that Curiosity  

[16:10] now remember the thumbnail and title work together  so you can use them together to make your video   more interesting if you're taking the path of  curiosity it's important to use the thumbnail   and uses a title like three-c color blanket it's  informative but it's not compelling in order to  

[16:26] make it compelling they could use something like I  made this blanket in just 3 Days by adding the in   just 3 days you are telling them that you made  the blanket you are telling them that you did   it in 3 days so that it becomes something that's  attainable for someone else and it becomes a quick  

[16:41] project instead of something that someone has to  dedicate a month to it makes somebody feel like   yeah I might be able to do that too when writing  your titles it's also important to Think Through   the lens of could watch verse should watch for  example if a travel channel targeting viewers  

[16:55] who are taking their travel experiences through  the experiences of YouTube Ubers in that case if   they write a title that says my trip to Thailand  the potential viewer would know the videos about   Thailand but they might not feel like they need  to or should watch the video however for the same  

[17:10] type of viewer if the title is tyan surprised  Us in ways we never imagined the title itself   is more compelling but there's also some Nuance  here that I would like to highlight with the   first title my trip to Thailand it's informative  which is a step in the right direction but there  

[17:24] isn't really anything there there's no emotional  connection there isn't really anything with that   title with the second title Thailand surprised  Us in ways we never imagined not only do we know   that the Creator went to Thailand but we know that  something happened that surprised or shocked them  

[17:38] in some way it suggests that something interesting  happened be it positive or negative something   happened on that trip to Thailand the word ways is  also plural which also suggests that there might   be more than just one thing that happened that  there might be multiple layers to this thing that  

[17:54] titles and why it's so important to make sure  that you're writing your titles and considering   what you're going to do for the thumbnail again  before you even commit to making the video so   you can make sure that you get all of this stuff  lined out so that when you make the video it can  

[18:09] deliver on however it is that you're framing the  video when writing your titles ask yourself how   does this title work with the thumbnail do I have  clear language that targets a viewers interests is   the title limiting in any way or will it apply to  a larger viewership within my Niche is the title  

[18:23] easy to read is the title under 60 characters as  a side tip it's best optimized if you are 52 to   53 characters for your title but 60 characters  is okay is there one short sentence what exactly  

[18:36] is compelling or interesting about my title if  the perfect viewer for my content saw this on   YouTube's homepage would they be likely to click  on it and if the answer is yes Define why next   let's talk about how to get people to watch your  videos for a longer period of Time how long people  

[18:50] watch your videos is one of the major factors when  it comes to how YouTube determines if people are   satisfied with your content or not because  of this they give us a graph in our YouTube   studio for every video that shows us how people  react to our videos and how people react to our  

[19:03] videos compared to other videos of similar length  this graph helps us understand things that we   need to change in the future based on how people  react to our current videos if you already have   videos published on YouTube then you already have  information based on how people are responding to  

[19:16] your videos so the first place that you want to  start is by looking into the videos that you've   already published looking for problem areas while  you're there you also want to look for areas in   your videos that cause people to rewind that's  identified through a spike you also also want to  

[19:29] look for places in your video that people watched  consistently and they didn't leave when you take   time the things that people respond to better  and the things that people respond to poorly  

[19:41] in your videos when your videos first start this  is the most important part of your video because   of that it's important to make sure that you are  considering the expectation that is Created from   video content itself you can make sure that you're  meeting the viewers expectation right when they  

[19:58] going to see in some Tik Tok videos holding a  mouse while you're sitting there talking when   your video starts is not a hook when you are  holding a phone when your video starts you're  

[20:10] playing with something when your video starts  that's also not a hook it's a visual distraction   it's something completely different those sorts  of things can be what's called a pattern interrupt   later in the video as well but for right now let's  just focus on the hook or the start of the video  

[20:23] when thinking of a hook think of fishing a Fisher  throws their line in the water and it's got a hook   on it and they use that hook to grab the fish to  hook the fish and then reel them in and possibly   eat them later and of course to highlight it while  we're here talking about this reference the bait  

[20:37] is your thumbnail title but the goal of the hook  is to grab the viewers attention by giving them   visual or audible information in some cases like  educational content the move might simply be to   just tell them this is what we're doing in this  video however if you had a fishing channel the  

[20:51] videos about the three best lakes to fish in the  United States the hook could simply be pretty   Drone footage of one of the locations and some  relaxing music playing for a second before you   start telling the story of what led you there  in the first place let's talk about the Nuance  

[21:03] of both of these options because at the surface  level what I'm saying sounds like common sense   to learn something they might just want to get the  info that's why stating what the video is about or  

[21:16] interested in a video about the three best lakes  to fish in the US then they might be interested   in the surroundings of the fishing area as well as  the information about the fish in those areas and  

[21:28] so on that's why setting the scene might be the  win and I say might be the move and might be   the win because these are things that you need  to experiment with so you can figure out what   works best for your viewers but it's important  to be thinking in these ways as you're putting  

[21:42] you can't get people past that then it's going  to tell YouTube that people aren't enjoying your   video and then your video isn't going to do well  so because of that it's really important to make   sure that you are putting this kind of thought  into the beginning of your videos and into your  

[21:57] thumbnails and titles so that you you can make  sure that you're not only meeting the expectation   but you're also exceeding that expectation and  creating a great experience for your viewers   after the hook if it isn't already part of the  content you can start the content that the viewer  

[22:10] keep in mind don't waste time with logo intros  they do not matter to the viewer instead if you   are going to use a logo for some type of branding  just use it as more of a transition than an actual  

[22:23] intro make sure your videos and stories have a  clear beginning middle and end so that you can   take viewers on a journey through your content and  that there is some type of satisfaction that they   the video is about or what you're trying to  accomplish or what's at risk or anything like  

[22:40] that so for example in my case with this video  that you're watching right now I told you before   we talk about X leave a comment if you have any  questions and then then the next segment I said   before we talk about X if you have any comments  leave the next segment so before I tell you to  

[22:54] leave a comment for that next segment I'm telling  you this is something that's coming up next this   track with what I promised at the beginning of  the video when it comes to editing your videos   you're going to see all kinds of different editing  styles on YouTube experiment with different styles  

[23:09] your content because some types of viewers respond  better to certain types of editing choices so for   example if you're a younger viewer then in that  case you probably are going to respond better to  

[23:22] high retention editing where just stuff is going  all over the place compared to if you are an older   might want the editing to be a little bit slower  and you don't want tons of distractions happening  

[23:34] that the same exact things that work for one type  of channel are not necessarily going to work for   another type of Channel when it comes to retention  so because of that it's best to experiment on your   for them another way to keep people watching  if you're telling stories in your content is  

[23:52] to use the but so framework but introduces a  conflict so is a resolution to that conflict   I don't I don't know why this works as well as it  does but for some reason humans really respond to   it and the creators of South Park they actually  have a different framework with this to where I  

[24:06] think theirs is like but so therefore or something  like that I can't remember the details of theirs   but there's different Frameworks for this that  you can apply to your videos so I recommend that   you do Google that but how this works for example  is I went to the store to get all the ingredients  

[24:18] to make a perfect chocolate cake but they didn't  have any chocolate which is the core ingredient so   I had to drive to the other side of town to pick  up some at the other location but when I got there   they were closed so I had to got back in the car  and head to my friend's house luckily they had  

[24:30] some and we ended up making the cake together  if you were to apply this to a review video I   switched from Android to the iPhone and I thought  that it was going to be amazing but the photos app   was completely different than I expected and so  were some of the other features so I'm going to  

[24:43] where they're super close like those examples I  just gave or space them out to where it makes more   sense for a longer video my version of that was  just trying to express how they work together but  

[24:55] the idea is that it's just a simple way to create  tension and release in your content which is the   same exact thing that people do in storytelling  in movies it's the same exact thing that people   do in music that tension and release thing is  just something we respond to as humans now let's  

[25:08] talk about consistency and actually building  or expanding your brand on YouTube so when   it comes to consistency a lot of people think of  consistency as I upload a video every Monday at 2:   p.m. and I do that indefinitely forever and then  I'm consistent that is true however when it comes  

[25:22] to consistency things are a little bit different  these days so consistency is about consistency   in your upload schedule schule consistency is  about your branding and having a consistent   message throughout your content consistency  is that you show up and you deliver when you  

[25:36] say that you're going to deliver but consistency  comes in all these different forms and because of   that it's important to make sure that consistency  is something that you're considering and another   part of consistency is that you are publishing  on a regular basis now in the past we could get  

[25:50] away with a video a week and some cases a video  a month and some people still can but if you're   Channel then it's going to be important to where  you start uploading on a regular basis either  

[26:02] more content to your YouTube channel or having  an additional YouTube channel that you upload   extra content to or uploading to Instagram and  everywhere else as well as YouTube so that you   that are enjoying your content across all of  the platforms that you can manage to publish  

[26:19] consistently I have a sponsor on my channel called  Opus clip you probably hear me talking about them   hearing about them but one of the things that's  really helpful for them and one of the reasons   that I support them so much is because they help  content creators be consistent so the way that  

[26:35] their system works is you take one of your YouTube  videos and you paste it into their system and then   it will give you a bunch of clips from that video  that you pasted and in addition to that they have   like voice processing and you can add b-roll to  them to make it something that's a little bit  

[26:47] different things like that so it's a great tool  to help you be able to consistently put content   up all over the place or create new channels or  fill in the blanks on your YouTube channel when   you're inconsistent there when you just can't  make an upload if you're a live streamer it's  

[27:00] also amazing because then you can take that one  live moment that you had and you can turn it into   content that you can use for a long time I have an  entirely different Channel that I just upload that   content to so it's really helpful when it comes  to making sure that you are putting yourself in  

[27:13] as many places as you can with as little effort  as possible but that tool is called Opus clip   I'll put a link to them down in the description  below or you can use my affiliate link and go to   tropus now.com and you can see what it's all  about another thing about consistency is that  

[27:27] it's also about being in a consistent state of  development so as content creators we have so   much that we have to learn and there's so much  that so many moving parts to all of this stuff   when it comes to editing videos and presenting  our content coming up with good video ideas and  

[27:40] all those things there's just so much and because  of that it's important to make sure that you're   not just watching how to grow on YouTube videos  because after a certain amount of videos you're   going to start hearing the same things over and  over again but instead start watching videos on  

[27:52] how to edit videos how to make thumbnails how  to present your content um if you're you know   not comfortable on camera how get comfortable on  camera watch videos about those types of things   to end up moving the needle for you the most as a  content creator is that skill development because  

[28:09] you be able to see things that as a new content  creator you might not be able to see yet just   because you haven't developed the skills in order  to be able to see them so for example the fishing  

[28:21] reference that I gave earlier a Fisher can go and  they can look at a lake and they can be like hey   yeah there's probably some really good fish in  here it's probably this this type of fish and so   on and they know that based on their experience  as a Fisher whereas somebody like me would go to  

[28:34] probably I don't know what type of bait I should  be using I don't know anything like I know that   maybe I should get worms that that's about all  I know so through developing those skills you're  

[28:46] going to develop that expertise it's going to  help you be able to see and understand things   mean that in a condescending way it's just the  reality for all of us when we start something new  

[28:58] so if you are a new content creator hang in  there you got this but make sure that you are   working on just consistently being in that state  of self-development around creating content so   that you can give yourself the best shot here on  YouTube and look if you are a new content creator  

[29:11] I made a video about a year ago that shares a  bunch of things that new content creators need   you know just make sure that you're going to  stay on track as a content creator I'm going   see you over there in the next video thank you  so much for watching I'll see you you next time