Sell Digital Products on YouTube: 3 Video Types
45sOpens with a direct promise of a money-making strategy, immediately hooking viewers interested in online sales.
▶ Play ClipThis video reveals three types of YouTube videos that effectively sell digital products on Hotmart: reviews, educational content, and tutorials. The creator shares personal examples and emphasizes honesty, value, and keyword research for success.
Three video types work best for selling digital products on YouTube: reviews, educational videos, and tutorials.
A tutorial video on System.io generated $18 in sales and $8 in YouTube ad revenue.
Only include one affiliate link per video description; too many can reduce reach or get your account banned.
Reviews should be honest, covering pros and cons, to build trust and drive sales from high-intent viewers.
Educational content triggers gratitude and reciprocity, leading viewers to buy your products when ready.
Tutorials are the most searched format; solve specific problems with clear steps and use keyword tools like VidQ.
You don't need subscribers to sell; focus on views by creating quality videos with targeted keywords.
To sell digital products on YouTube, focus on creating review, educational, and tutorial videos that provide genuine value. Use keyword research to attract viewers and limit affiliate links to maintain channel health.
"Title accurately promises three video types for selling on Hotmart, and the content delivers exactly that."
What are the three types of videos that work best for selling digital products on YouTube?
Video reviews, educational videos, and tutorial videos.
00:01
How many affiliate links should you include in a video description according to the video?
Only one affiliate link.
02:06
What mental triggers are activated by educational content?
Gratitude and reciprocity.
04:41
What is the key to making effective review videos?
Be 100% honest, talk about both good and bad aspects.
03:20
What is more important for selling on YouTube: subscribers or views?
Views.
08:11
Example of Success
Demonstrates real earnings from a single tutorial video, proving the strategy works.
01:09Affiliate Link Rule
Critical advice to avoid channel penalties and maintain reach.
02:06Educational Video Benefits
Explains psychological triggers that lead to sales without direct promotion.
04:41Views Over Subscribers
Challenges common belief that subscribers are necessary for sales.
08:11[00:01] digital products through YouTube, this video is for you because today I'm going to teach you how you can sell your digital products, whether you're a producer, an affiliate, sell
[00:13] services, or even sell physical products or do dropshipping. What I'm going to reveal here are the three types of videos that work best for selling on YouTube. So pay close attention because what I'm going to
[00:28] show you next are videos that, if you start implementing them, you'll realize you'll be able to make sales of your products. So don't forget to subscribe to the channel and give it a like because
[00:41] you don't usually find this information here on YouTube. So let's get to the video. Look, this is my YouTube channel, and we're going to use it as a reference because everything I something I apply to myself first before sharing it with my community.
[00:55] talk using other people's examples; I'm the one who puts my own skin in the game. And for that, I want to show you a video, which is precisely this one here called "System.io Your Free Funnel Tutorial." 2024 because that video here on
[01:09] YouTube has already generated $18 for me from a tool I sell here at System, which is precisely the marketing tool, and with just one video. And look, YouTube already paid me
[01:23] $8 for that video, so it's a win-win. YouTube is even responsible for me making sales of digital products every day, and that's why I want you to start implementing YouTube in your strategy because I want you to get
[01:38] results in this market. If you want to sell Hotmark digital products with YouTube, you should focus on certain types of videos that people are already searching for, and you can produce those videos to sell
[01:51] your courses, your consulting services, your memberships, your physical or digital products to those videos. And before I talk to you about that type of video, I need to tell you something very certain rules, and it's very important that you understand that you can't fill your
[02:06] videos or your YouTube channel with many affiliate links. If we go, for example, to this video where I'm talking about System and how to create your free sales funnel, you'll realize that Look, here in the
[02:19] description I only include one affiliate link, and the rest are video recommendations because YouTube doesn't like users leaving its platform. important recommendation, because if you include, for example, 10 affiliate links, you'll
[02:32] lose the reach of your videos, and YouTube will probably delete your account if you do it too frequently. Now let's talk about the three types of videos you need to create to sell your
[02:44] Hotmart digital products on YouTube. The first type of video that works best for selling on YouTube is the video review. Video reviews have worked very well for physical products, but lately they've become a trend
[02:56] for digital products. If you don't know what a video review is, it's basically when someone buys a product, for example, this Logitech mouse, and shows a complete review of the packaging, the mouse itself, and how it
[03:08] works, so people understand the product. People always look for things on YouTube before buying them; you've probably even experienced that yourself. So if you create videos of
[03:20] highly aware of the product and are ready to buy it, it's very likely that if you You make one of those videos, and that person is going to buy from you. The key to making these videos is to be 100% honest, to talk about both the good and the bad.
[03:35] But how am I going to talk about the bad things in a product?" Well, talking about the bad things will reflect very well on you and will be very good for your audience. They'll start to trust you much people who watch that video are the ones who are actually going to buy. The others
[03:51] are what we colloquially call "ducks" here in Colombia; that is, clear example of what I'm saying, I'm going to mention something that went very viral: the DWA course. If you search for that
[04:04] course here on YouTube, you'll see that you'll find a number of review videos that will tell you what the course is like inside, what's good about it, what's bad about it. Many of them even use hooks like, "Don't buy this course without
[04:17] watching this video," or "The truth about this product." So, look, in fact, here's many reviews of those courses. It's a pyramid scheme, so you use a
[04:29] people to click and say, "Oh, that was really cool," and when they watch the video, they showing the course inside, the modules, the classes. This is how you sell: with review videos. The second type of video you should create
[04:41] to sell on YouTube is the educational video. YouTube is the largest educational platform in the world. If you know how to search on YouTube, you can learn practically anything. But here's the thing: some
[04:56] people aren't necessarily looking for information; they want a step-by-step guide. So, by creating educational content, valuable content that really makes an impact, you'll realize that when your
[05:08] audience wants to delve deeper, the step-by-step guide they'll acquire is what with my YouTube channel. Look, if you go to my YouTube channel, you'll see that my content is among the best from creators in this niche. And
[05:22] I love doing it, and second, because I'm activating two very powerful mental triggers for sales. One of them is gratitude, and the other is reciprocity. When you teach something
[05:36] genuinely, without expecting anything in return, believe me, those people begin to trust you more and start buying your products when they decide they want to take the next step. The third type of video for selling is the
[05:50] tutorial video, and I can tell you that tutorials are the most sought-after format on YouTube. The key is to create step-by-step tutorials that are clear and truly solve the problem the person is looking for.
[06:03] a tool called VidQ; it will show you the name on the screen, and I entered " How to make money with a YouTube channel and Hotmart" as the keywords. I've noticed that people are searching for
[06:15] those terms a lot, so I'm here recording a tutorial, generating value. So, obviously, subscribe to the channel and like this video, please, so you can Perhaps later on, if I don't know how, I'll launch a course, or there will be some
[06:29] free content, or I might want to give away an ebook. Well, people will come to trust aesthetic value. If you notice, look here, here are two more lights, there's a background set. So the secret
[06:41] to creating good tutorial videos that sell well is to have problem that the person is already looking for. tool called Vida IQ, and I want to give you some examples. If you
[06:54] channel about quick and healthy recipes, you can create tutorials, give step-by-step recipes with the ingredients that solve that person's problem, diet, or a personalized plan. If, for example, you had a YouTube channel
[07:09] about video editing, simply create videos that people are already searching for, about Capcom, about video editing, and at the end of that video, or during iBook, whatever you're promoting. Even, as I'm telling you,
[07:22] example, I have a tutorial on how to create images with AI, how to create quick MUPs, I have a tutorial on how to create high-converting pages in Elementor, I have a tutorial on... How to publish an ebook on Hotmark? I
[07:35] that people have really been looking for and that few people are sharing content about. It's this one: How to close sales via WhatsApp. So always keep in mind the tutorial videos so you can
[07:47] tell me here in the comments which of these three types of videos you think has the most feel for creating here on YouTube and getting sales of your digital products. Leave it here in
[07:59] the comments. And something very important that I forgot to mention at the beginning of this video is that you don't need subscribers to sell with YouTube; what you need are views. So don't worry about the number
[08:11] making the videos I mentioned earlier, which are these three videos, quality and using keywords that people are already searching for. For that, comment here on this video to let me know what you thought, and if you have any questions, you
[08:26] can ask me on my Instagram, where I appear as @jonier Gómez. Don't forget to subscribe to the channel and give it a like! If you liked this video and check out my other videos where I talk about Hotmart digital sales and digital businesses, see you
[08:40] and digital businesses, see you in the next video. Oh no, I honestly don't remember where I left off.
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