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Time Schedule For New Entrepreneurs

Published Jul 11, 2026 Transcribed Jul 14, 2026 A Alex Hormozi
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My 12-Hour Day Strategy for Success

45s

Reveals a controversial, intense daily schedule that sparks curiosity and debate about productivity and hustle culture.

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The Real Problem: No One Knows You Exist

60s

Delivers a blunt, relatable truth about irrelevance that resonates with entrepreneurs and creators struggling to gain traction.

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The schedule that I like to run, if you are starting out, is I split the day into three chunks. All right, and it's all 4-hour chunks. And if you're like, that's 12 hours a day, Alex. Sure, you can always just do less and take longer to get your goals. That's your prerogative. I'm going to spend the first 4 hours of my day promoting. The next 4 hours of my day, I'm going to spend building. And then

I'm going to have delivery. In the beginning, the thing that you were fighting tooth and nail against is irrelevance. No one knows you exist. That's the issue. It's not your market, it's not your product. No one knows you exist. That's the issue.

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