Shopify Dropshipping Live: TikTok Ads Tips & Tricks (The Ecom King June 2022)

[00:14] guys let me know if you can see me and hear me clearly i'm just going to set up a few things here on my devices quickly yeah let me know if you can hear me and see me if you can hear me and see me let

[00:27] today would love to know where you guys are coming in and tuning in from today i'm just going to do a few tech checks on my side late as well okay cool

[00:41] okay cool let's have a look

[00:54] i can see somebody spamming don't spam guys because you will get put in timeout mode is the 1000 bristol toothbrush a good product to sell i don't know this this live stream is not about winning products or product

[01:06] will not get answered in today's live stream if you do want to answer him then you need to look out for the top selling or selling live streams not this live stream this live stream is going to be about tick tock ads only and again i

[01:19] don't want to remind everyone but if you do spam you will be put onto timeout now guys if you're new to the stream make sure you smash the like button it would be massively appreciated if you are new to the stream

[01:32] you help out with smashing the like button and today's live stream is going to be all about um yeah today's live stream is going to be don't know so any question that you've got about tick tock ads you want to ask

[01:46] got about tick tock ads you want to ask me today ad accounts strategy scaling creatives anything you just need to let me know in today's video that are asking this will be on replay

[01:58] to watch the full live stream and again if you can smash that like button to i'm going to start by sharing my screen so let me know if you guys can see the desktop screen and once you guys have given me the thumbs up to tell me that

[02:12] everything looks okay we will jump into uh the questions that we've got today what i was gonna do i was gonna go and get

[02:24] hold on a second i'm gonna put this on mute is everyone's week been successful i hope everyone's week's been successful so far okay cool

[02:40] okay cool i'm just gonna get the live chat quickly pop out chart here we go cool perfect i can see everyone's questions now

[02:52] nice nice nice nice everyone's questions are available here so we've got king manor in the live chat as always shout out to you bro shout out poland jersey palestine we've got everyone in the

[03:06] palestine we've got everyone in the building today hear that broke any message suppliers on cj you can technically we've got andrew in the chat hey man welcome to the live stream and remember those that are

[03:21] stream and remember those that are youtube members live uh sorry youtube always gonna get prioritized so make sure if you are a youtube member you make most of your membership by asking me some questions so guys like i said

[03:34] it's all going to be about tik tok ads today so make sure you start asking me what i'm here for i am going to be here for the next 50 minutes so 50 minutes 5-0 is how long we've got so anything you've got about tick-tock guys you're

[03:48] going to want to shoot it to me now so what do you think about laws about can't sell without receipt that type so guys remember questions going to answer anything else but tick tock

[04:03] unfortunately i'm not going to be able to uh do anything is it fine to launch a spark ad on tick tock even with a new tick tock account with it with three to five videos just to test product so um

[04:18] yeah so with with so spark ads are my favorite ad type you know spark ads are my favorite way to do or uh to do content for my my ads um so for those that don't know what spark ads are i'll show you now spark

[04:33] ads tick tock so a spark ad for those that don't know i'm going to show you so a spa card is where i'm just going to put this on the screen i'm just going to put this on the screen anyway

[04:47] a demo so you're going to upload the content to your to your organic page and then you're going to use it just think of just think of a spark ad as a organic post from facebook so remember in the

[05:02] business manager you can select a post as an ad think of it like that so it's just basically you uploading a content to your tick tock business page and then you're using that video on the page as a ad video okay that's pretty that's

[05:15] pretty much how simple it is and you can see here without a spark ad with a spark between using a spark ad and not using a spark adds you should be able to see this whole thing here if i get can i get rid of this i can't get rid of it so you

[05:28] can see here all the differences without using spark ads and using spark cuts now i find the most success using spark ads guys so so what you could do is you could create a campaign

[05:40] so let's say for example we make a campaign now now this is just a dummy account by the way guys okay let's just do continue so you can do conversions now if you're going to test creatives to see which works better

[05:52] then conversions isn't the best video views or traffic's the best so if you are going to want to do ad testing or see what works better spark ad or normal ad normal video ad then you're going to want to use either traffic or video

[06:06] views try these two you're going to get the better results with these ones okay you're going to want to call this campaign vv for video views and then call it um creative testing and then choose

[06:21] a spark pad and then once you come in here possible the best the best way to get results on tick tock is by leaving it ultimately broad so anything within the blue outwards is very good anything that

[06:35] says fairly broad you're looking pretty good and then in the add section you're there again one campaign is going to have just spark ads one's going to have do it i'm going to duplicate this just to leave it open

[06:48] to leave it open uh let me go here good question so let me just quickly go in here so if you're going to do a

[07:00] just typing 20 here so if you're going to do your headline strategy this is what i'd recommend pardon me so for example this is going to be your headline here

[07:13] where it says text now i find what works best is stuff like 50 off limited time

[07:26] or i find what also works better is something like uh shipping and off for

[07:46] now with tick tock you don't want to you don't want to be doing what you do in um copies it just should be short and it should be a call to action button jess has become a youtube member uh nice that's good to hear so we've got

[08:01] this was rough my original badge was almost a year already oh man what what's your membership why did it why did why did it have to be redone i'm not too sure why yours has done that guys if you're new to the live stream make sure

[08:14] you smash the like button um is 70 per day budget good okay so if you're going to do 70 per day budget there's not a problem with that but you've got a rack you've got to remember guys that you can only spend a minimum

[08:27] of 20 per day so that would mean that you will you are only going to be able to do if you're going to do an [ __ ] doing you're only going to be able to do three ad groups if you're doing [ __ ]

[08:41] you might want to use c so if you are the thing is if if you are doing 70 a day i'd probably say do cbo and put the cbo to 70. so you'd want to go back into the campaign you'd want to go down here click where it says uh where is it where

[08:55] is it where is it where is that gone where's cbo gone where's cbo gone where's am i blind

[09:10] am i having an issue here i don't know where that's gone but there should be and you're gonna turn on and you'll set it to 70. mate tick tock doesn't spend my budget what can i do so if tick tock isn't

[09:23] spending your budget budget then there's a few reasons why tick tock's not spending your budget now one reason could be the conversion event that let's say you're doing conversion which most of you guys will be doing the one

[09:36] of the problems could be your uh where is it where is it where is it a sudden why is it not showing me my pixels or there is something really weird going on here

[09:51] here hold on a second guys give me a minute so you need to so if you want to be able to advertise to then what you need to what you need to do if you want to if you so let's say

[10:06] you want to advertise in germany then if you want to advertise in germany you would need to create the tick tock advertising account from a germany ip address so not many people know this but let's say for example

[10:20] you want to do so let's say i'm in the uk and i want to target us when i go to making my tick tock account on shopify because through shopify the same way you do it for facebook when you do the sales

[10:35] channel make sure you add it as a sales channel when you're connected to an iep address connected to the country you want to do it from so let's say i wanted it from the us but i'm in the uk i'd connect to a usip address i'd create the

[10:47] connect to a usip address i'd create the sales channel from the us ip address as once you've done that you won't need to use the vpn again so for example this tick tock ad account here okay i made this from the uk but guess

[11:02] what if i go to uh countries where is it where is it here you can see i can target the us you can see here i can target all of these countries here but i made this account from the uk but that's because i used a us vpn to create the

[11:14] sales channel that's how i did it the spa cards have does does the spark ads have the learn more button yes it does have the learn more button but i products online you should be doing shop now

[11:28] tick-tock ads or google ads which is more good for quick results i would say tick-tock ads man now the tick tock versus google is a very good question now tick-tock is good if you've got a demographic that's

[11:41] if you if you want to use tiktok then these are the age ranges that you're be selling to 18 to around about this age this is the age group that most of my sales come from 18 24 25 34. these are the demographics that i'm selling to

[11:57] now google ads on the other hand you're going to get this this this and this google's going to give you all of these okay but tick tock's only really going to give you these two age ranges

[12:11] free course we teach you how to run google ads step by step mate can you explain why tick tock doesn't spend my budget yeah like i said to you okay so of why tic toc doesn't spend your budget it's because when you click your uh so

[12:25] going to choose this one here optimization event maybe so if you if you're using complete payment change it to add to cart if that doesn't work then change it to add payment info now if those three options don't work then what

[12:41] you need to do is you need to go back down to the bottom of the ad group section here now if you're on a daily budget and let's say your daily budget is 20 try doing 25 see if it spends then if that doesn't spend try doing 30 and

[12:54] then see if it spends now if that doesn't work change it back to 20 scroll down and go to where it says cost cup and then where it says cost cap you want to enter the amount here and tick tock will give you the abbreviation of what

[13:06] your cost cap should be now if you don't know what your cost cap should be then strategy because it will teach you what your cost cup should be now this is a good way to force tick tock to spend the budget by the way so if tick tock isn't

[13:18] spending your budget pardon me then this is the best way now if this strategy doesn't work then change it back to lowest cost okay and then go back up to where it says

[13:33] daily budget and changes to a cbo so daily budget won't say daily budget the campaign you're going to see here campaign budget optimization you're going to change it to this and then change the 30 into 100

[13:46] to this and then change the 30 into 100 changes to 100 now if this doesn't work and you're still not able to spend any budget i know i keep going back and forth turn cbo off go back into the ad group section why is it not letting me

[14:00] go here go to why is it doing this go to the ad group section now guys make sure learn how to spend the budget go back to the ad group section go back to cost cap go to advanced settings okay go to

[14:13] advanced settings and turn it to accelerated so where it says delivery type change it to accelerated now what this will do is it will spend your budget as quick as possible so let's say you s you set this to 20

[14:28] you set this to let's say ten dollars okay let's say just theoretically i've set this to ten dollars okay then what's going to happen is this is going to spend this budget within let's say one to five hours maybe

[14:41] one to three hours it depends how aggressive you go with the bid the cost cup the higher you go obviously the quicker it's gonna spend it

[14:53] no definitive one there's not one definitive answer to this question how test all of these things that i've mentioned and eventually one will click when it clicks just keep on using that and you've also got to bear in mind that

[15:07] the size of the audience as well if the audience is is is is balanced and above you should be fine so anything in the blue like this or light or blue is fine broader than this why is this not broad so let's let's let's add canada to this

[15:20] let me see if that will fix the problem okay it doesn't fix the problem okay if i change these to this i'll fix the problem so there you go light light blue says fairly broad and then a nice light blue turquoise color that's what you

[15:33] as soon as you got that you're good to go now most people will use interest targeting do not use interest targeting i'll leave my none of these will have anything in them i do not use any of these unless i'm doing retargeting or

[15:46] empty having stuff in this is going to make it harder for you to spend the make it harder for you to spend the budget and find a good audience

[15:58] unfortunately like i said till you go in do do all of that you'll never know metrics by content guys don't be this is this is

[16:10] point do not be using ripped content on tick tock it will not work it just will tick tock it will not work it just will not work you can't get away with it but just don't do it you're going to really

[16:24] the bin basically for no reason tick tock's a lot more strict have you ever seen a product uh hold on a second where can you make more profit tick-tock free or paid that's a good question so we've so we we like to do a fair balance

[16:39] now if you're using the spark ad strategy which i recommend always recommend then you're going to have to naturally do organic content anyway so that's why i like spark ads because technically

[16:53] to do spark ads you're having to upload organic content anyway and as long as and the thing is if you're doing spark ads properly then you should be doing between 5 to 25 or 30

[17:06] uh videos per ad group so let me show you an example of this now uh let me go to campaign example of what i'm talking about let me get rid of this so let's say this

[17:21] campaign here so let's say this uh this limits so i'm going to select it and i'm going to go to ads now under all these ads well so under all of these ads i'm gonna go into this one ad okay i'm gonna go

[17:36] into ad groups now under each ad you're gonna see that i've got four videos now really you wanna be having between five and 25 to 30 videos per ad group now you guys are going to say whoa how many how am i meant to get all them videos now

[17:51] start with 10. now each video has to be different in terms of not just the sound voiceover you could do different sound but i would say push it further get a whole different type of content done it should be 10 unique different video

[18:05] contents per ad group the more the thing with and this is the crazy thing the thing with tick tock is it's not about the the targeting that plays like a very small percentage what makes tick tock make money or

[18:19] doesn't make money is how much content are you giving tick tock to work with groups now obviously i wouldn't recommend putting 100 and a hundred under one ad group unless you're spending some really big budgets but for

[18:32] about five to twenty five twenty you know spark ad strategy which i'm telling you to do now you're more than you're having to post tick tock uh content organically anyway

[18:45] higher chance of you going viral anyway because you post some more content as long as the content you're doing is good can i use my tic toc ads as 9 to 16 videos for facebook ads or do i have to cut them into four to five

[18:57] very good question so this is what most people do a lot of people will take their videos on tick tock and try them on facebook now the problem with that is ugc doesn't always work well which is when i say ugc it's usually generate

[19:13] content that's what works well on tick tock ugc doesn't always work well on you can do it and you can get away with it but most of them 90 to 80 of them i i find that it doesn't work now the good news is if you are wanting to do 19 by

[19:29] news is if you are wanting to do 19 by 16 now 19 by 16 is the tick tock video aspect ratio so let me show you um video uh aspect ratio

[19:42] so these are all the different video aspect show you this let me scroll down where is this image so these are all the video aspect ratios that you've got you've got three two

[19:55] four three five four six ten nine sixteen one sixty nine that's youtube basically uh cinema and then sinners i don't even know that even existed okay don't even know that even existed okay anyway you guys 9 16 is tik tok and then

[20:09] anyway you guys 9 16 is tik tok and then um 4 3 or 5 4 is ok for facebook now the good news is if you're using tick tock video ads then i wouldn't recommend putting 916 on a facebook news feed or an instagram news feed what you could do

[20:24] what you could do is put the 916 tick tock video you've got and put it on instagram stories and facebook stories that's what i do i take it and put it on instagram stories and facebook stories because guess what

[20:39] their aspect ratio is 9 16. so technically you can but you can't do news feeds okay that's basically how it how it works

[20:51] community thank you very much for the acknowledgement bro what is the best place to buy a us phone number you can just bro at the end of the day why do need the number if you need the number then use a toll number just use a toll

[21:04] number into an american number um and instagram rules yeah instagram so yeah sorry my bad agk that's a good comment uh instagram reels is also very commemorative advertising will start to get saturated expensive like facebook by

[21:18] 2023. um to be honest with you guys tiktok ads right now is nowhere near ticktock ads is if you want my honest opinion a mess now it's a mess but it can make a lot of money why is tick tock ads a mess tick

[21:32] they are missing a lot of things they are very inconsistent trading you're having to sit on your computer if you want to make serious making serious money with tick tock will tell you they're having to sit on their

[21:46] computer pretty much all day and watch their mind because to spend a lot of on manual bid in which is basically this down here you know the uh accelerated want to make serious money you got to use these settings here that i've just

[22:00] to do it because you're going to lose lots of money settings on you're watching it literally in live action because you're spending like a hundred dollars within like 30 minutes

[22:13] so till they fix them kind of things and like you're having to change the pixel every day or every other day to recreate the results until they fix all these problems then tick-tock's a mess but by the time they fix all these

[22:27] so i think tick tock's got a good a good a good reign for a good another i'd say a good reign for a good another i'd say about another 2024 2025 until then then you're gonna struggle uh to see to see uh good good metrics you know

[22:43] research method yeah i'll show you in a minute man can i can i stop my tick tock conversion ads without posting anything on my tick tock page yeah you can so you don't have to have tick-tock videos on your page to run ads you can just do it

[22:57] like this so let's say i've set up my ad group you go into the ad section let me just put in here 10 okay so you go into the ad section so for example i'll go into the ad section okay

[23:09] and then if you're not using spark ads what you do is you go here it's a single you can use it from your library so if you've already uploaded videos you can just choose them from the library so if you're going to do a spark ad you go

[23:21] account deliverable spark ad you click this and then you link your account and then you choose the video so that's the difference

[23:33] depends on the price of your product if you tell me what price your product is i can recommend the ad group budget uh and depend and time so tell me what your budget is and then i'll tell you what you should spend

[23:48] why does tick tock spend the whole budget on only a few videos in the ad only like those videos it's very funny so out replace them and if tick tock doesn't spend the

[24:01] budget on those videos change it to cbo pardon me and set the budget a lot higher than it will spend it shipping email marketing is good for drop shipping but how are you meant to

[24:14] email customers so it's we have email we have email our in our stores but that's because we've got email customers the price is around about 29.99 and the budget is around about 400 dollars now

[24:29] budget is around about 400 dollars now when you say 400 is that for example is is your 400 dollars like is that how much you got to spend in the lifetime is that monthly is that weekly because i won't really know unless you

[24:43] unless you say what that is uh sale price is 79.99 so if you're selling anything above so anything above 20. so the truth be told guys is your best just if you want to see real success on tick tock ads any

[24:55] product that's priced i'll show you now quickly you know i'll because not many people will tell you this but this is the truth you know and i've tested it with my own money and i've learned the hard way uh why is my

[25:08] the other screen okay i had a calculator on the screen a second oh

[25:20] here we go so if your products are priced 29 99 okay that is fine this is good anything above anything above uh

[25:32] anything above 39 99 you're going to struggle you're going you want my honest opinion the sweet spot for me has always been uh the sweet spot for me has always been no let me see sweet spot has been 1999

[25:50] to around about uh am i able to make this uh to around about uh here these have been my sweet spots that that that that price and structure has always been good for me

[26:04] has always been good for me anything above this so anything above it has not performed well personally personal opinion

[26:19] so i'm gonna get the calculator again so if you're spending 400 monthly there's nothing wrong with that by the way um 400 monthly let's divide that by 30. so you've got around about 13 a day so i

[26:34] would probably say if you're going to work on 4 400 a month i would probably recommend that you spend that 400 within two weeks so give you let me have a look that would give you

[26:49] divide by 14. that would give you around about 28 a day so we'd have to we'd have to cut that as well so probably say [Music] best budget you might only be able to test one product a month that's the only

[27:05] thing i'm thinking about so if we do 400 divided by seven that's more realistic so if you can so with with the 400

[27:17] one product a month which means you'd have to test it within one week and what i would recommend you do is i would recommend that you do three ad groups now if you can push it to four ad groups three or so it'll be two four six so no

[27:31] sorry if you can push it to um hold on a second if you can push it um hold on a second if you can push it to three ad groups run three ad groups at twenty dollars a day run it for seven days for one product so you'll be able

[27:43] to test one product a month basically sorry for making that really hard work uh if you're gonna do cbo you could set it at 50 but that i wouldn't recommend you know and you could do that save a little bit of money but

[27:56] it's hard to say you're stuck to one product one product a month basically different marketing angles when making creators for tick tock yeah of course so look i'll show you guys some some examples now now if you guys didn't

[28:10] really really good and i know a lot of you didn't watch it because this video video here uh how to make your drop shipping this video barely anyone watched it and this video taught you guys how to find

[28:23] different marketing angles for your product so let's try and find a product that we can do this with right now on a live stream so i'm going to sign in to okay i'm going to show you a real life

[28:35] demonstration now okay so i'm going to go to tick tock i'm going to open up this i'm going to close these down okay i'm gonna find a product right now straight away with you guys and then i'm

[28:48] gonna show you the example okay so this is how to find multiple marketing angles for your ticktock product okay so i'm gonna try and look for a product products this is an example okay use cell account it's very very good for the

[29:00] cell account it's very very good for the price you can't beat it so scroll down we scroll down i'm going to try and find a product so this product here looks quite cool so let's have a look what it is

[29:13] so this is a galaxy projector night lamp but it's some egg-shaped one this is quite cool right this is like a better version of another winning product this is really cool so this is the product let's go to the actual video itself

[29:27] and you can see here this is the video okay the marketing angle they've used is okay the marketing angle they've used is like a home therapeutic video explaining how to be happy from home it's basically what they've done so

[29:40] that's the video they've got now if i find this product on aliexpress let me let's do uh because i need to know the real name for it i think it's going to be called

[29:52] night lamp let me see if i can find it doing this so i think i found the product dinosaur egg star projector that's the name of the product is it dinosaur egg dinosaur

[30:05] oh here we go it's called star galaxy projector what is it even called what are they calling on their website okay galaxy projector nightlight okay just roll with this this name so let's say this is the product name i'm gonna

[30:17] go on to tiktok i'm gonna search for the product name okay i'm gonna get rid of this though okay perfect so you're gonna see that if you're gonna see loads of videos coming up okay so all of these different videos

[30:30] that are coming up what i'm gonna wanna do is i'm gonna wanna watch every single one of the videos that i've got loads of views 200 000 views 100 000 views so i'm gonna watch this video it's got 200 000 views so what is what marketing angle

[30:42] has this video got did you put up the starlight this is a replied message and now it's showing you a short ugc video showing the night lamp on the floor so that's not even a marketing angle that's just a video concept then if we look at

[30:56] this video is an unboxing how to use videos you can see here it's a how to use video so we could use a demonstrational as a things that made me buy on tick tock now you can actually guys i'm not lying to

[31:10] you you can actually use these as a marketing angle things that that tick tock made me buy this is really powerful i don't know if those are watching this golden nugget from this you can actually run an ad like this that says things

[31:23] people buy products that people buy from tick it increases the conversion rate it's just weird how people do it but it does normally with the things that made me buy or from tick tock they normally

[31:38] start with somebody holding the product then unboxing the product then using the they normally finish off with them and with them using it at the end this woman doesn't but this is pretty much a good mark this is this is a marketing angle

[31:51] what product you've got you can use this marketing angle which is the things that tiktok made me buy so my you guys might want to write that one down uh the other ones that we've got for this one is again look tiktok made me buy it galaxy

[32:05] this product it's quite it's quite it's quite it's quite tough to think of that i could think of is are you struggling to sleep are you struggling to relax there we go this one here my room makeover is a vibe

[32:21] a relaxing marketing angle trying to show you've got to do to find market angles is just look at the top performing said was not a very good one to use as a demonstration because there is a limited

[32:34] challenge videos do really well as well so challenge videos this product after five days gave me these results those types of videos do well hey bro i added doesn't spend what do i do you need to replay it back bro so i explain what you

[32:48] um can i change my location for tick tock account that i already have no you can't so agk what you need to do is you need to delete the tic toc sales channel from your shopify store you need to use a vpn and then once you use a vpn

[33:03] yeah once you use a vpn then what you need to do once you use a vpn is sorry guys if i'm losing uh concentration i can there's some stuff happening outside the window that has took my attention anyway so you want to delete the sales

[33:17] channel from your shopify account so the tick tock sales channel delete it and then once you've deleted it turn on your turn on your vpn use the country that re-download the sales channel and then when you sign in you want to you're

[33:31] going to want to create a new tick tock um ads channel like a new ads um ads channel like a new ads account um that's all you need to do account um that's all you need to do it's as simple as that

[33:45] what bank account would you suggest setting up based in the uk so best bank with them is um you know revolut tied they're all good

[33:57] ones styling those ones um those online bank accounts are always the best you know revolut again stalling tired again i don't have any affiliation with any of them they're good and the reason why

[34:09] those bank accounts are good is because they give you multi-currency accounts so the uk same with any revolut account you've got in what whatever world revolute works and you can store different currencies in your bank

[34:21] account with example in the uk with barclays or bank of america you can only store native dollars or native pounds so to be able to store multiple currencies of conversion when you convert into

[34:34] dollar's stronger than the pound all these type of things so it's really cbo abl for testing tick tock cbo doesn't seem to work well for me again i create two of the same campaign so i'll create if look if i go to

[34:48] a campaign you'll see here [ __ ] cbo so you can see here this one's [ __ ] this one's cbo so what i did is when i started testing this product i had it in [ __ ] and cbo so i tested cbo versus [ __ ] and you can see

[35:02] here the dates are pretty much the same there's a couple of days in i think yeah there's a couple of days there's one day in it so i don't know why it did you're just basically doing the same just once one's [ __ ] once cbo same

[35:17] audience same ads everything the same just the campaign different uh let's have a look should we stop testing immediately when we see the product has bad metrics or should we proceed and try to switch creates this

[35:29] of people tend to do is they tend to launch their product and this this is platform people will launch their product they will go through let me change let me do an example let me change my

[35:43] columns so let me change this to lifetime wheel at the bottom where is my scroll wheel gone why is why is tick tock so glitchy it's so weird okay hold on a second i'm going to show you an example

[35:56] in a minute don't know why my tic tock's playing up again oh tic toc so glitchy so let's say i've just launched my product you what most people do is after they've launched their ads literally within

[36:12] about a few hours a day max they'll come on their ads manager they'll scroll through all these metrics and they'll look at their cpm and say oh my god 16 look at their cpm and say oh my god 16 cpm oh my god six dollar cpm eleven

[36:25] taught by loads of people that anything above five or three dollars is bad our c charts and we say oh this is really bad this is really bad this is and then we look at all these other metrics and we're like why have we got

[36:40] no ads to cards why is this bad and then what happens is when you do that you're gonna panic yourself you're gonna really really panic yourself and once you panic yourself then you're gonna be in a in in in a

[36:54] place where you're gonna watch this all day you're gonna do silly things like turn things off try and duplicate things and you're gonna mess up the truth is until you've spent at least two days worth of budget and when i say two days

[37:07] worth of budget is if your budget is fifty dollars or a hundred dollars if it days so technically if it's two days it should have spent 100 you should not be panicking because a lot of people will look at these metrics

[37:21] so early on and it's only spent like a quarter of their budget and of course budget the metrics are going to be really bad now if after two days and you spent the full budget and the metrics are still looking bad then fair enough

[37:34] you should start to say to yourself well look if i look at all these ctrs this one here has got a decent ctr this one's got i wouldn't say it's decent it's average 1.67 anything above 2 is good anything below 2 is bad but anything

[37:47] under 1 is really really bad so this is really bad this is really bad this is really bad this one's mediocre anything above two would have been amazing so this i would have kept for example okay now

[38:00] if your ctr is really low like this this this but your add to carts are high and you're getting purchases then no worries don't worry about it like the the thing is guys is the most important metrics are your purchase you

[38:13] add to cart and your ctr and you got to look at it in chronic in hierarchy you look at it in chronic in hierarchy you know the hierarchy being um ctr being the lowest ad to cop being the next uh highest and then purchase being

[38:25] the highest because let's say you're getting bad ctrs bad cpms bad cpcs but profitable doesn't matter these do not matter anymore yes they do matter these metrics always matter but you've got to look at it on a

[38:40] matter but you've got to look at it on a certain way you know cheap but 50 per day is much isn't it on facebook i can spend 20 a day so that's a good question so just to repeat that again people say

[38:55] 50 per day isn't that a lot because if i can spend 20 per day now good question but you've got to look at it like this yes you can spend 20 per day on facebook but the problem is you're going to get a lot less traffic

[39:09] than you're going to get with tick tock so with tick tock you're going to get the amount for the amount of spend you're going to get so so let let's do a little test is this uh live going to be uploaded to

[39:23] now of course is so let's do a test and and just to show you how powerful this is spend 20 on one ad group on tick tock and spend 20 on one facebook campaign traffic and how you can work out which one's got more traffic is you can go to

[39:38] your shopify sales sorry shopify analytics go to um visits pi buy social source and it'll tell you which platform gave you more visitors i promise you now tick tock will give you more so this is what i'm

[39:51] trying to tell you um although yes facebook's technically cheaper you get a lot less with facebook okay what vpn would you recommend nordvpn is i'm not sponsored by them i just use them i've been using them for

[40:05] them i've been using them for what three and a half years maybe more did you talk to econ persian yeah i spoke to econ persian a couple of days consultation call with me he booked a consultation call for half an hour he's

[40:18] a nice guy man nice guy he econ persian uh watched my uh watched my um youtube channel and was able to generate um seven figures just from watching the youtube channel and then he invested he

[40:32] watching the free stuff into booking a consultation call with me so that just shows you guys that this youtube channel has changed people's lives you know so just a real life one right there why is your opinion what's your opinion on

[40:45] managing okay i'm not even gonna answer that man does two check out reduce does two checkout reduce my conversion right now so at the end of the at the end of the day guys payment gate the only thing that's going

[40:57] to damage your conversion rate when it comes to payment gateways is paypal if you don't have paypal it's got like it's proven i don't even need to justify your conversion rate it's proven it's absolutely proven okay

[41:12] absolutely proven okay so if if you if you don't have paypal on your on your gateway don't know what it was like when you had it but if you have them both on and then

[41:25] difference but again paypal is not good for drop shipping because you'll always if well it depends really if i've got a supplier with good shipping times then i will use paypal for drop shipping but

[41:39] out of times like 10 i won't um not very well no they don't work very well at all do you still use do i'm doing subscription based payment payment methods all the time

[41:55] only for one this more case more on one of my stores is consistently subscription yeah uh belgium market have you ever tried selling their yeah so guys the european

[42:07] selling their yeah so guys the european markets are absolutely hot sweden belgium france switzerland they are better than the us i make more money times now

[42:21] the bad news is i only find success on tick tock ads with target in the us and canada sometimes the uk but these other european countries work better on google ads and facebook ads

[42:34] hopefully hopefully fingers crossed eventually they'll do really really well just a matter of time i think over the 12 months they will do well as well on tick tock but for now because tick tock

[42:47] so early only the us and canada will work well and again unfortunately how would you advertise digital products organically um i made a i made a digital should watch it [Music]

[43:02] people who are working as a beginner your conf your confidence really matters the reason why i'm confident bro is because like you know this this industry has changed my life you know shopify e-commerce changed my life bro

[43:17] know so i know what it can do for people i'm you know it's different if i made loads of money a couple of years ago and then not participating but i'm still participating till today and i'm still

[43:32] able to make good money so i know what it can do but unfortunately seeing any success it's hard to see what can really be done when launching ads i don't i don't really ever get tick tock bands bro i'm

[43:45] really ever get them it's very rare the only time i get tick-tock bands is when i'm increasing the budget too quickly then they'll flag it but that's about it humble as [ __ ] bro appreciate it man appreciate it bro appreciate it

[43:57] uh i had a winner from facebook and i tested it on tiktok but it doesn't generate any sales what am i doing wrong so you don't mind me asking nick what industry is that product in you just

[44:10] going to be doing well or not my product blue organically on tick tock we're one of my creators however when i run ads on that video it seems to have spent all didn't return any help now this is something that many people

[44:24] won't tell you when you turn an organic video into a spa cad what will that what that will do is it will kill the organic so let's this is where you got to be video so one video does really really well and you're not able to recreate

[44:37] that success again if you run the video as a spark ad there's a chance that because what happens when you turn into a spark is tiktok says well look that traffic we're just going to use it as paid traffic so you've got to bear that

[44:51] one in mind as well for the first ad ever on tick tock what should i use traffic or conversion i always say test man always test because every everyone's ad account reacts so different clothing brand as drop

[45:04] brands can work well on tick tock but it's a certain type of video format that works well if you just go onto the facebook ad library and type in loads of are in your industry have a look at their videos and you'll understand what

[45:17] i'm trying to say what is the best way to find products if products for tick tock then just find a tick tock uh ad reso research tool any any research so guys honestly any ad research tool like cell account will

[45:33] will do really well you've got product finder products like all of these i'll show you all of these but the but but the but but the best part is the uh the tick tock sponsored ads you know these any

[45:48] use whatever company you want anyone that will show you ads like this will do well honestly any of them that show you this will do well is it possible to spend 200 on a first date on tick tock account or should i

[46:02] warm it up like facebook i'd warm up 100 100 to start with bro after several thank you well the simple answer to that is if if you've tried loads and loads of time to see success but you're not able to

[46:17] recreate that success and you're starting to feel like you're never going you've got to have a reason why you want to be successful you know if the only probably going to quit bro you're going to have somebody else to be you know is

[46:31] it your family is your kids that will then keep you going but the end of the day is like you know if money is your goal or how are you going to achieve you the likelihood of you achieving it in a nine

[46:44] to five and there's nothing wrong with a nine to five it's very slim understand that you've got to do a business to get there and what business which is ecommerce that's proven to do well

[46:56] it's been able to create the first trillion dollar company well one of the the most one of the most richest companies in the world obviously amazon or are you going to try a business model that's not very

[47:08] you know you just gotta give yourself them them type of thoughts what's the best website or source to get paid tick tock ads like i said uh pay them made

[47:22] now about 11. ads as in run ads on instagram yeah of course instagram is still good instagram's still very very hot

[47:36] european market if you're going to use the european market can have issues and this is from my own this is from my own um my own um experience if you're gonna if

[47:51] you're gonna take the european market seriously then i'll try i'll check out by these guys by the way um they're called big buy um they're called big buy type in big buy and you'll see them here

[48:04] so these guys are quite good and these guys are a european supplier uh drop are all the different platforms they work with and again i'm not sponsored by them i just use them myself um yeah these guys are good because you can sell

[48:17] their different warehouses they've got different warehouses all over the world in europe and you can use them ugc for print-on-demand products yeah ugc can work well for print and demand not all the time image ads and carousel

[48:31] not all the time image ads and carousel ads work the best discord i'm active in discord in the other chats like the entrepreneur chat the executive chat the free chat i'm active there in

[48:45] there now and again but the the higher chats i'm active in as well each other that's why i've created it i've created a safe place for you guys

[48:57] know how long should my tick tock ads be uh i find the most success with videos around about 10 to around about 20 seconds sometimes 15 15 seconds to do well as well is now still a good time for tick

[49:11] tock organic yes i am going to be making a video in july what time is it i'm going to be making a video in july um it's going to be called how we achieved a million dollars in six months with organic traffic

[49:23] that one will give you guys a lot of motivation how we achieved a million dollars in six months only with tick-tock organic i appreciate you camille you have helped me so much i appreciate that man i hope

[49:36] i hope it's helped you a lot have you considered launching an nft project no know i feel sorry for people that own their know owning crypto is a different thing because you can sell the coin but only

[49:49] buy your nft you're stuck holding the bag bro i don't even want to talk about that it's a different subject but yeah i'm not interested in fts it's just um just a money-making scheme right now

[50:02] just for people to make lots of money selling you some [ __ ] is going to be amazing man camille will you teach at a university one day well in the uk that wanted me to come into universities to teach but then when they

[50:18] interested because obviously they don't want you to learn this type of stuff but hopefully there'll be a university one day that does embrace this type of teach because i'll do it i'll do it completely free

[50:32] yeah there's loads i've made an article so if you go on the e-commerce mentoring website go to drop shipping blog and go to the drop shipping blog go to the best supplies you'll find uk suppliers on there

[50:47] then i've got to go so let's ask me your last questions and do you guys want to see some motivation do you guys want to see any motivation motivation like some shopify store results or something like that i don't

[50:59] know let me know uh so this guy wants to know where this digital product course my youtube channel which is right here i'm not going yet guys don't worry i'm not going just yet i've still got

[51:12] minutes so don't worry so if you go to my youtube channel the ecom king if you scroll all the way down all the way down all the way down all the way down all the way down you're gonna find it here

[51:25] look digital product course it's a two hour video digital product course this hour video digital product course this one right here want some motivation let me know before we get before we before we leave we'll

[51:38] i am proof would love to have you come to universities for free for completely i ain't got a problem ah i'm more i am more for teaching

[51:51] people proper education you know real education so spy cats work best yeah from from my experience here motivation's coming in a minute guys don't worry do not worry guys the

[52:06] exciting news is who's excited for the new print on demand course who's excited for this let me get this on the screen who's excited for this bad boy where is it who's excited for

[52:21] where is it who's excited for this i'm still working on this thumbnail i'm still working on it hold on a second this it's coming out on the 9th of july by

[52:34] that the 9th of july it comes out guys put it in your diary 9th of july the 9th of july it will come out 9th of july 2 30 p.m british time so

[52:50] bst they'll come out also guys another thing that i wanted to show you is i don't know if you guys knew this uh let me show you new window if you guys saw this but this is really big i don't know if you guys have saw

[53:02] this let me just quickly show you this is really really big by the way um so um it's going to be a 100 official in the next few days uh how do i go to my account profile here we go

[53:15] to show some support that would be amazing so the free so basically let me get this up now so if you go over to where is it so this video here the let me go here so

[53:31] this video here the free nine hour course for 2022 has officially been approved and certified by shopify so the free course has now officially been certified and approved by shopify

[53:45] course to accomplish this in the industry and just in e-commerce in general you know so guys this is absolutely huge absolutely huge so for those that haven't taken the free course serious then why would you not take it

[53:59] serious if it's good enough for shopify you know so soon you'll see it soon you'll go on the shopify website go to courses and you'll see mine on there you'll see the free course on there as a vetted course

[54:13] it happened today by the way um for those that want to see for those that want to see proof for the for the naysayers and the haters i'll show you some proof so the proof is here look

[54:26] uh is it on here that i can is it did i put on no i didn't sorry let me show you here this is where the official where this is the official people say well i don't see any proof i'll show you now so here it is there

[54:40] you go this is an email that i received today from shopify you can see here the email the email there we go there is the proof now in terms of it being official it

[54:52] this is the statement this is all you need to see um but yeah wanted to show motivation before i go so let me change this back over to this let me get rid of this okay nice nice nice

[55:09] saying congratulations but it's not really about um it's not really about me being me me being congratulated you know it's more about you guys understanding congratulating me it's about knowing that

[55:23] for you guys to learn how to do this stuff you know it's not it's not content where it's like oh it's bluff or it's bs it's real content guys and a lot of value the content because it's free and they think because it's free it's not

[55:36] so i'll give you guys some motivation before i leave so here we go this is one turn the brightness down again the numbers are quite small at the a lot recently there have been some issues but you can

[55:51] see that one there let me one's not doing too bad this one here i'll show you another one i need to log into loads for the stores so this one here again we've had to scale this one

[56:06] see so just with those two stores that's around about that's around about 70k just there of other stores as well but i've only got these ones on my phone

[56:22] others but i think i need to log into them yeah i need to log in profit on the one that i showed you for 35k is around about 10k

[56:35] yeah it's around about 10k yeah just just around about nine to around about 12 and a half i'll have to double check uh is my wi-fi off now my wi-fi isn't uh is my wi-fi off now my wi-fi isn't off

[56:49] about uh nine and a half 12 k just again i don't want to i don't want to say a number for sure but it is really high the reason why that store has got lots of profit is because um it's organic with a slight

[57:01] bit of paid traffic and then the other one which was in pounds it was about 25k profits around about five five thousand pounds which is about seven thousand dollars so no not bad not bad not bad not bad

[57:16] appreciated today's live stream we've got we've got the top silent products for july coming out this friday not this saturday this friday so check it out and then the free print under man course comes out next saturday the 9th of july

[57:30] that by the way and but yeah i'll see you guys next week on wednesday for the you guys next week on wednesday for the next live stream