Small Streamers: Do THIS and Viewers Will LOVE You!

[00:00] Do you go live and feel like you're

[00:01] streaming straight into the void? You

[00:03] come up hours later, check your

[00:05] analytics, and there's one average

[00:07] viewer, you. That's because you are

[00:09] struggling with the biggest problem of

[00:11] every creator, and that is

[00:13] discoverability. But today, I'm going to

[00:15] help you get thousands of people to

[00:17] discover you so you can grow your

[00:19] stream. If you're new here, my name is

[00:21] Barry Eps. I'm a cryptographer turned

[00:23] content creator and Twitch partner

[00:25] looking to help you grow your channel.

[00:27] But before we start, I want you to tell

[00:29] me, who do you want to stream for? And

[00:31] if you just said everyone, then that

[00:34] might be the reason your stream is

[00:35] failing. I made the same mistake when I

[00:38] started as well. I wanted everyone to

[00:41] like the content that I made, and I

[00:43] didn't grow for months. Slowly but

[00:46] surely, the doubts and burnout started

[00:49] setting in, and I ended up taking a

[00:51] break. It wasn't until I realized that I

[00:54] wanted to make content that I liked that

[00:56] I allowed myself to make jokes or even

[00:58] give an opinion on anything. You simply

[01:01] can't create content for everyone

[01:03] because everyone has different opinions

[01:05] on what is fun. Just by choosing a game

[01:07] to play, you are already making the

[01:10] decision to not make content for

[01:11] everyone. Because if you're streaming

[01:13] Fortnite, then someone who likes to

[01:15] watch GTA 5 is not likely to tune in.

[01:18] So, if you want to be discovered as a

[01:20] streamer, then you're going to have to

[01:21] niche down. This is also going to help

[01:24] with the best thing you can do to become

[01:26] more discoverable. But I'll talk more

[01:27] about that later in the video. Right

[01:29] now, we are going to have to choose a

[01:32] niche, and not just any niche. A niche

[01:34] that allows viewers to find you. Because

[01:37] let's be honest, there are a lot of

[01:40] streamers on Twitch. Gone are the times

[01:42] where you could just go live and wait

[01:44] for the viewers to pour in in their

[01:46] thousands. You don't even have to go

[01:48] further than the categories. Just look

[01:50] at the amount of games that are being

[01:52] streamed right now. Even if you pick one

[01:54] that isn't oversaturated, which by the

[01:56] way means that there are a lot of

[01:58] streamers compared to viewers, such as

[01:59] in the top 10 or 20 games, you are still

[02:02] not guaranteed to be discovered. Just

[02:04] look at schedule one. This is definitely

[02:06] not a huge game anymore. But even then

[02:09] there are just a ton of streamers. And

[02:12] just look how many of them are streaming

[02:15] to less than five viewers, let alone one

[02:19] viewer. It goes on and on and on. If you

[02:24] want to stop being trapped on one

[02:26] viewer, then there is one actionable tip

[02:28] that you can do right now to help. Make

[02:30] a list of your favorite games. Right

[02:33] now, we're just writing them down. Don't

[02:35] think too much about it. Just make a

[02:37] list. then color code the ones that fall

[02:39] into a single niche, RPG or shooter or

[02:43] whatsoever. And when you're doing this

[02:45] make sure to really drive down into it.

[02:47] Just writing shooters is a good start

[02:49] but firsterson shooters is already

[02:51] better and battle royale FPS games even

[02:55] better. The more specific you can get

[02:57] the more tailored your audience will be

[02:59] to the things you like to play. Once

[03:01] you've decided on your niche based on

[03:03] the games that you like to play, it's

[03:05] time to check out what games you would

[03:07] actually stream. Choosing the right game

[03:10] can completely change the growth of your

[03:12] channel overnight. Take for example V

[03:15] Rising. This game currently has

[03:17] thousands and thousands of viewers. And

[03:20] if you look at where you would be in

[03:21] that category with your one viewer

[03:23] well, you'd be way, way down. So, what

[03:26] are similar games that you could choose

[03:28] that might have a little less

[03:29] competition? Well, Path of Exile 2 is a

[03:32] good option, but that is still quite

[03:34] big. But if we scroll down and down and

[03:37] down, we find Diablo 4. This one only

[03:40] has a few hundred viewers. And if you

[03:43] look, most of them do not even have a

[03:45] camera or a microphone. They are just

[03:47] playing the game. So, if you start

[03:49] streaming here, you have a really good

[03:51] chance that people will find you and

[03:53] rocket you up to that 10 to 15 viewer

[03:56] range. But there is a way that makes the

[03:58] chance that new viewers find you even

[04:00] better. And many people thinks this is

[04:03] hard to do, but this technique takes 2

[04:05] minutes. So, here goes. Once you found a

[04:07] game that you think would be the right

[04:09] choice for you, head over to twitch

[04:11] tracker.com and look for the game that

[04:13] you want to play. Once you're there, go

[04:15] to the 7-day graph and look for the

[04:17] lowest points in the blue line. For me

[04:19] that is around 10 to 11:00 a.m. That is

[04:22] the point where there's the highest

[04:23] streamer to viewer ratio, which means

[04:26] the least amount of streamers and the

[04:28] most amount of viewers, making it much

[04:30] easier for you to get discovered. If you

[04:32] can shift your streaming schedule to

[04:34] stream in these time slots, then you can

[04:36] make the chance that viewers find you

[04:38] even bigger. And with your niche defined

[04:40] and your game chosen, it is time to hit

[04:43] that go live button. Or is it? Hey

[04:46] Vsauce. No, wait. One thing that many

[04:48] streamers forget you need to do to make

[04:50] your stream successful is to use

[04:52] something which YouTubers have used for

[04:55] ages, intrigue. People might see your

[04:57] stream on Twitch and in the blink of an

[04:59] eye scroll past, but a good streamer has

[05:02] them questioning themselves and

[05:03] scrolling back to find you again. Just

[05:05] look at these streamers. More

[05:08] gaming. This is just their name and then

[05:11] end game where they're playing. Chill

[05:14] chat. very chill stream. V Rising, no

[05:19] mic. Got to be real, it's time to farm.

[05:22] All these titles don't really make me

[05:24] feel like I want to click on their

[05:26] stream and see what's going on because I

[05:28] have no idea what they're actually

[05:30] doing. Just have a look at these titles.

[05:32] Repo Beta with Iron Mouse. Well, first

[05:35] off, Iron Mouse is a huge streamer, so

[05:37] having that name there is great, but

[05:38] also you immediately know that they are

[05:40] playing the repo beta. So, if you're

[05:42] interested in what's going to happen in

[05:44] the next few weeks in Repo, you are

[05:47] definitely going to click in to see

[05:48] what's going to happen. Similarly, here

[05:50] we have a 24 hours of fun. They're

[05:53] playing Repo. They're doing a 24-hour

[05:55] stream. Just having that 24 hours in

[05:58] there makes it very enticing for people

[06:00] to click in and go, "How many hours have

[06:02] they been going?" Honestly, all these

[06:04] things where you can describe what you

[06:07] are doing before people click in, that

[06:10] would be absolutely fantastic to do.

[06:14] When you don't know a streamer, what

[06:16] would you rather click on? A chill chat

[06:19] stream or a 24-hour repo beta? I know

[06:24] which one I would click on, and I think

[06:26] you do, too. On YouTube, you even get a

[06:29] thumbnail and a title. But on Twitch

[06:32] Kick, and all the other live platforms

[06:34] you just get your title to play with.

[06:36] So, it is important that when a new

[06:38] viewer sees your channel that they can

[06:40] immediately see what they're going to be

[06:41] watching before they click onto your

[06:44] stream. That way, if you're actually

[06:46] doing the thing in the title, people are

[06:48] much more likely to find you and stick

[06:51] around. But you can't just throw up a

[06:53] title. To do that, we first need to know

[06:55] what you are going to do during the

[06:57] stream. And for that, you need to plan.

[07:00] As a wise old man once said, "No, not

[07:04] me. If you failed to plan, then you are

[07:07] planning to fail." As I said before, the

[07:10] time of going live and waiting for

[07:12] viewers to flock to you is over. So, how

[07:16] can you plan your streams for success?

[07:19] Well, it's really simple. You have

[07:21] identified the game you want to play and

[07:24] that is already half of the plan. The

[07:26] other half is how you are going to play

[07:28] it. One of the easiest and best ways to

[07:31] grow your channel as a new streamer is

[07:33] by thinking of challenges that you can

[07:35] do during your streams that hook people

[07:38] in and keep them interested. So, if

[07:40] you're playing Fortnite, you could use

[07:42] melee only or play no build in a normal

[07:45] build Fortnite match. If you're playing

[07:48] Elder Ring, you could never level up or

[07:50] even do a no deaths challenge. And if

[07:53] you're playing Balders's Gate 3, you can

[07:55] do an Honor Mode Dark urge playthrough.

[07:58] By putting these restrictions on your

[08:00] game play, you make them into a

[08:02] challenge, and that is something that

[08:04] draws new viewers in. I mean, you can

[08:07] try it for yourself. If I die, I create

[08:10] a new character is far more catchy than

[08:13] cozy vibes. And the best part is this

[08:16] will also help you do the final thing

[08:18] that is going to help you grow your

[08:20] channel. Because one of the hardest

[08:22] things to hear from many new streamers

[08:24] is that discoverability on Twitch just

[08:27] sucks. Twitch does so little to help you

[08:30] be discovered. The categories themselves

[08:32] are usually organized highest to lowest

[08:34] viewers. So, when you are looking for

[08:36] someone new to watch, you get to see the

[08:38] biggest people first, leaving the new

[08:41] and small streamers stranded at the

[08:43] bottom with no one to find them. And

[08:45] even if they did, whenever you are not

[08:48] live, no one is going to find your

[08:50] stream because Twitch doesn't show

[08:52] offline streams. As silly as it sounds

[08:56] one of the best things you can do as a

[08:58] new streamer to grow is to not stream at

[09:00] all. If you want to really boost your

[09:03] streaming career and grow your channel

[09:05] quickly, then you need to make content

[09:07] on other platforms, specifically short

[09:10] form content. But the problem is that

[09:12] short form content is hard to produce

[09:14] and requires almost as much effort as a

[09:17] full-size YouTube video. You need to

[09:19] craft a hook, make a call to action

[09:21] edit it together, add subtitles, and as

[09:24] a new and small streamer, you're often

[09:27] working or studying full-time, so you

[09:29] don't have time to do all that. And that

[09:32] is exactly where Nexus Clips comes in.

[09:34] Nexus Clips help streamers like you turn

[09:36] your Twitch moments into short, powerful

[09:38] clips that are perfect for platforms

[09:40] like Tik Tok, Instagram reels, and

[09:42] YouTube shorts. Instead of grinding

[09:44] hours live with no growth, Nexus Clips

[09:47] lets your best moments work for you

[09:49] even when you're offline. It

[09:51] automatically pulls highlights from your

[09:53] stream, lets you edit them with ease

[09:55] and gives you tools to post them across

[09:57] multiple platforms, so you're being

[10:00] discovered 24/7 instead of only when you

[10:02] are live. All you need to do is log in

[10:05] add your Twitch account, and it

[10:06] immediately starts scanning all your

[10:08] future streams for good clippable

[10:10] moments, and even gives it a virality

[10:12] score, so you can see the chance that

[10:14] these go viral before you even start

[10:17] editing. I've been using Nexus clips

[10:19] myself to make short form content. And I

[10:21] love using their editor, and clearly

[10:24] it's working. Some of my clips have

[10:26] already gotten almost 100,000 views. If

[10:29] you want to speed up the growth of your

[10:31] channel, then you can check out Nexus

[10:33] Clips right now. I've left a code in the

[10:35] description below so you can get a

[10:37] discount. And if you choose to sign up

[10:38] through that link, then you are

[10:40] supporting the channel. Thank you, Nexus

[10:42] Clip, for sponsoring this video.

[10:44] Honestly, the fix to discoverability for

[10:47] live streamers is not going to come from

[10:49] Twitch or Kick. It is going to be you

[10:52] creating a niche, making engaging

[10:55] content, and then spreading that content

[10:57] to other platforms that are going to

[10:59] make the actual difference. But you can

[11:02] do all these things and still fail if

[11:05] you don't work on the one skill that

[11:07] separates small streamers from the likes

[11:09] of Kaisenat, Pirate Software, and Queso.

[11:12] If you want to learn more about that

[11:13] then check out the video right here. And

[11:15] as always, stream better, stream