I Got 1 Million Followers in 365 Days on a Faceless Instagram Theme Page

[00:00] 365 days ago, I tried growing a faceless Instagram  theme page that has already grown from zero to   over one million followers. The goal was simple.  I wanted to prove that anyone can grow a massive   audience on Instagram without ever showing  their face and make a lot of money doing it.  

[00:15] But what ended up happening far exceeded all of  my expectations. In this video, I'll show you   the exact process I use to make these videos that  get tens of millions of views and how I made over  

[00:27] $10,000 last month from this account alone. Owned.  But for you to see how all this became a reality   and understand how I get results like this, we  need to start at the beginning. A few years ago,  

[00:39] and it made me curious. I learned that essentially  it's an online business model and a bit of a   loophole where you can make money on Instagram  without ever showing your face. There are tons of  

[00:51] accounts out there doing this, and you've probably  seen a lot of the gurus who tell you how easy it   is to do. The ones who usually drive around in  an expensive and they have a big watch on, and   they try to get you to buy something by flashing  their lifestyle rather than giving you value.

[01:05] But I can tell you that after years of making  faceless content, where I've grown multiple   accounts to millions of followers, it is anything  but easy for the average beginner. I know this   because I've invested thousands of dollars  into courses and projects where I've learned  

[01:19] one very important secret that none of the  gurus are telling you. The truth is, you need   a very strategic plan to actually get results  on Instagram. Trust me, it's not all about the   editing or the niche. It's about having the right  strategy from day one and using a proven method  

[01:35] that actually works to make money. And that is  exactly what I'm going to share with you for the   rest of this video. Deep. I must deliver a package  to you. Okay, what is that? Take it. Trust me. It  

[01:49] is the code to the Instagram algorithm. Oh, nice.  I'm actually working on a video about that right   now. Great. Now pay me 10,000 or else. Well, that  sounded like a threat. Not cash. I take in likes.  

[02:01] I hope you make good video for your audience, or  else I show up at your door in middle of night. if you're optimizing for reach. Take a look  at the average watch time, if it's a real,  

[02:17] and the like rate and the send rate.  So the total likes over total number   of people reached and total sends  over total number of people reached. So in all seriousness, this is the only  explanation of the Instagram algorithm that you  

[02:29] need to watch. And without this knowledge, you're  basically just throwing crap at a wall and hoping   something sticks. When you post on Instagram,  they show your content to some people who follow   you and some people who don't. For the people who  follow you, the algorithm is measuring watch time,  

[02:44] shares, like, likes and saves. They actually  expect that your current audience should   want to watch your content because they're  already your fans. But for the other group,   the people who do not follow you, the algorithm  is measuring how long someone watches your video,  

[02:58] if they shared your video, if If they  saved your video, if they liked your video,   if they click on your account and look through  your other content, and if they decide to follow   your account from that video they watched.  And guys, we can look at a live example of  

[03:11] this on my page. Look at this video. They  got 18 million views news, 500,000 likes,   and a ton of saves and shares. If you notice,  it was shown to 97 % of people that were not   following my page, and it generated me 75,000  new followers from one Instagram post alone.

[03:29] Imagine, Imagine that. That's like an  entire city following my page from one   Instagram post that took 10 minutes to make.  And the reason this worked so well is because   new viewers decided to follow my page from  this piece of content, showing how important  

[03:44] this metric is. And it's actually great  news for you if you're just starting out,   because Instagram is now doing more than ever to  help small creators get discovered. Look at this. Historically, if I'm honest, I don't  think Instagram has been good enough by  

[03:57] small creators out there. In general, I think  too much reach goes to the largest creators,   and not enough goes to the little guys. So one change that we're making to how ranking   works is trying to do more to amplify small  creators, specifically through recommendations.  

[04:10] What we've changed, and what we're trying to do  more and more, is to give every real a a chance by   showing it to non-followers right away. This way,  we can try and help small creators reach a broad   audience that might be much larger than the number  of people who actually follow their account.

[04:25] they want to help encourage encourage new  creators to join their platform. That way,   they can compete with other apps like TikTok.  And I've actually discovered a few ways that   you can hack this and go mega viral depending on  your niche. We'll get more into that later on.  

[04:40] But speaking of your niche, that's another  really important part of the process. See,   every single Instagram page on the internet  exists for a reason. It provides something   of value to their audience. A page like this  helps get people in shape. A page like this  

[04:54] helps people stay current on the news. And  a page like this helps give people cute,   positive messages. Even funny, stupid meme pages  like this just provide entertainment value, and   people follow you to see more content like that.  So for me, for my account, the value that I wanted  

[05:08] to give for my page was to help people learn the  art of digital marketing and branding. Every page   on Instagram provides a different value, and not  all of them are great for monetizing. So if your   goal is simply to make a lot of money, then  these are the easiest niches to do that from.

[05:23] Men's lust, woman's desire for beauty,  old people's health, children's education,   rich people's fear of loss, and people's desire  to get rich quick. And here are a few pages   that do these well for you to study. Oh, and  guys, around 85 % of you watching this right  

[05:37] now are not subscribed to me, so this is just  a quick reminder to subscribe to my channel,   but you get it. The value that you provide will  directly impact the next most important part of   this process, which is making sure that we  attract the right audience. For example,  

[05:50] the audience on my Instagram page with  a million followers are about 75 % male   between the age of 18 and 35. Depending on  what niche you're in, yours will probably look   a lot different. So because my page talks all  about digital marketing and Instagram growth,  

[06:04] our top location demographics are the USA,  then India, then the UK. And this makes sense   because those are three countries with a  lot of successful digital entrepreneurs.   Tiktok is actually banned in some countries,  so their entire population is forced to use  

[06:17] Instagram for short-form content. Shout out  India. So this audience that I've attracted   would become almost useless if I suddenly decided  to start posting content about makeup tutorials.

[06:29] So once we understand understand the audience  we want to attract, now it's time to actually   start making the content. Our first step in  this process is to write the script. Now,   there are three parts to every successful  Instagram script. It goes like this: the hook,  

[06:42] the delivery of the information or the storyline,  and then the payoff or the CTA. So for example,   for my page about digital marketing, we'll  come to a Google Doc and create a hook that   says this. This is a marketing secret that you  shouldn't ignore. That's going to be our hook,  

[06:56] and it's basically to get all the people scrolling  to stop and look and find out more. The next step   is the delivery of information, and we're going  to go ahead and script out. People don't read,   they scan, and we're going to add some more  details from this article that I found in a  

[07:10] digestible way. You can copy this if you want.  Then finally for the payoff, which is where we   want to satisfy the viewer, we're going to say  make it scannable, and we're going to repeat   that twice. As you can see, this goes from  hook to delivery of information to payoff.

[07:24] And that's what I want you to do in every single  one of your videos moving forward. Great. So now   that we have our script, we need a voiceover, and  this is a really important step in this process,   here. Your voice matters more than you think it  does in storytelling. If you sound like this,  

[07:42] this is a marketing secret you shouldn't  ignore. No one is going to pay attention   to you. But my account sounds like this.  This is a marketing secret you shouldn't   ignore. And that voice causes people to stop  what they're doing and pay attention. So how  

[07:55] do you find a commanding voice like this for  your brand? Well, luckily, we live in 2025,   where you can use AI to make your voice sound  way cooler than you actually are. To do this, we're going to use a new tool called Fish. Audio.  They have some of the most realistic voices and  

[08:10] text-to-speech capabilities that I've found. For  example, you can make a voice sound like Trump.   Nobody knows Instagram growth better than Dipp.  These other companies are terrible, just terrible. He can grow your account like  a big, beautiful wall. Or Elon.

[08:26] Or you can even clone your own voice. I bet you  didn't realize that this is a clone of my voice   speaking now. Fish is great at making your  voice sound natural. But for this faceless  

[08:39] Instagram AI project, we need to come to the  Discovery section and find a deep voice that   fits what we're talking about. The reason I'm  using a deep voice is because I've noticed that   a lot of these other viral accounts are using  deep voices to hook attention. Once we have it,  

[08:52] this is how it sounds. This is a marketing secret  you shouldn't ignore. Most people don't read,   they scan. Great. So now we're just going to  download it and drag it over to our editing  

[09:04] software, which takes us to the next step in  our strategy: editing. A good rule of thumb   for editing on Instagram is that you need to  change what is being shown on screen every 2-3   seconds. That might be the background shot, the  colors, your B-roll footage, animations, motion  

[09:19] graphics. But there are really three elements  to editing for every video you see on Instagram. What is being said, or the voiceover, which  we already worked on. What is being heard,   this is the sound effects and the background  music. And finally, what is being shown on screen?  

[09:33] This is B-roll, A- roll, transitions, animations,  and motion graphics. And I do have a massive   library of these assets inside of Content MBA.  So once you've finished editing and making sure   that it's at a good pace, it's time to upload.  You want to be uploading at the peak times where  

[09:48] your ideal audience is. Meaning if your ideal  audience is asleep in the US, it's probably not   a good time to be posting. And personally, just  as a side note, I like doing it in the morning,   but everybody has their own preferences. Another  The important part of uploading is stacking your  

[10:02] caption with keywords that will help Instagram  understand who your target audience is. And guys,   this is not as important once you get big, but  it's really important when you're first starting   out. And speaking of starting out, I know a lot of  you are struggling to break out of the notorious  

[10:17] 200 Instagram view jail. Luckily, through all my  time growing these Instagram accounts, I found   a few proven, guaranteed ways to get past this  and grow by thousands of real engaged followers. if it would work for your page, there's  a link in my description. Another way you  

[10:35] can hack the Instagram algorithm is by using  comment automations, the ones that sound like   this. Comment Spain, and I'll send you a free  ebook for viral customer acquisition. These   are integrate for three reasons. They cause  people to spend more time on your content.  

[10:49] They get you more comments in general. And the  best part is you can use this for monetization,   which we'll get to later in this video. To  build our automation, we're going to be using   a tool called GoHighLevel. And I just want to  say I am cautious about using any third-party  

[11:02] tools affiliated with my Instagram account,  but Go High Level is actually a meta-partner,   come into your dashboard and select Automation.  So the first thing we're going to do is create  

[11:14] a trigger. And this is where someone comments  on your post, and we are going to just use the   word test for this. The page, you're  going to select your Instagram page. Then you're going to say the publish posts  and the most recent post that you've put up  

[11:27] or whichever post that you want this trigger  to actually work The next thing you're going   to do is automatically add a tag. So this  means that in your go high level account,   what they're interested in, and later on,  collect other information about them that

[11:42] you can use to retarget them in the future. The  next thing that's going to happen is that you're   going to want to respond to their comments.  So they're going to comment the word test,   and then you're going to say, sending to your DMs  or check your DMs or got you, go check your inbox,  

[11:56] right? That automatically replies to their  comment, just creates a little bit more   engagement and human touch. Next, you're going to  want to actually send them a DM. And for this DM,   I just put great, what is your email? But you can  customize this and make it whatever you want it  

[12:09] to say. I like asking for their email so that I  can build an email list that I can use later on. And then what I like to do also is wait. You  can do 10 seconds, you can do 30 seconds,   And then we're actually going to go ahead and  update the contact field so that basically  

[12:28] whatever they entered their email automatically  gets updated as their contact, as their tag. So   that way you know what their email is, and you  can add them to your email list later on. Now,   the next one is a condition. If they enter their  email, then we're going to go ahead and send them  

[12:44] the PDF And if they don't, then you're going  to follow up with another message to get them   message that says something along the lines of,  great, here is the free PDF. And then you're   just going to add an attachment here that  gives them the actual PDF. So, yeah, Guys,  

[13:00] this is the exact automation that I use to collect  hundreds of thousands of emails on Instagram.   Now, you can build your own automation, but if  you want to bypass all the tech stuff and just   use this exact proven template for free,  just sign up at the link below and I'll  

[13:15] send you this free template, along with a much  longer video that walks you through getting it   all customized and set up correctly so  you can start blowing up on Instagram. And just as a side note, I would not recommend  running these too often. I try to run these once  

[13:28] or twice a week, max, and I've collected over  100,000 emails from Repute Forge alone. But why   would I mention an email list? Well, email lists  are actually goldmines in digital marketing. And   if we can get to 25,000 likes on this video, I'll  show you how I just signed an $85,000 deal using  

[13:46] my newsletter from this account. Moving on to the  final step. We need to monetize this whole thing,   and you're probably wondering how I've monetized  this Instagram account to over $10,000 a month.   So here's the deal. Instagram, unlike YouTube,  does not pay you AdSense. It's like my YouTube  

[14:01] videos make money directly from YouTube,  and that doesn't really happen on Instagram.   Meaning even if you get one billion Instagram  views like I have, you aren't going to make   much money from it. That means that we need to  get creative with how we monetize these pages,  

[14:14] and you have a couple of options. The first and  easiest option is by doing brand deals. Every   month, I get paid thousands of dollars for brand  deals showing different businesses on this page. For example, last month, this video alone made me  $4,000. That's not a one-off. This video made me  

[14:30] $2,500. And that's because these companies are  willing to pay to be featured on my page. They   know that my audience, yes, we're going all  the way back to step one here, is perfect   for them because it's all entrepreneurial people  interested in this content. They'd rather leverage  

[14:46] a hyper targeted, follow a page like mine where  I already have warm traffic. The next way that   you can monetize an account like this is with an  affiliate offer. This is where you're basically   the middleman and someone buys a product where you  make a commission. For example, For example, back  

[15:00] on this video, I partnered with an agency, and  we made a few thousand dollars by promoting logo   designs. That video helped me earn a commission  for every sale that I brought in. And lastly,   which is the most complex but can also be the  most lucrative, you can sell your own product or  

[15:15] service. For example, I work one-v-one with people  to help them grow their personal brands online,   and this page generates hundreds of leads for me a  day. I've literally met eight-figure entrepreneurs   who have ended up becoming my clients through this  page, and it can be a gold if you use it right.

[15:31] So finally, the big question, is starting a  faceless Instagram theme page worth it? Well,   this video of mine got 31 million  views, this video got 30 million views,   and this video got 17 million views. Last  month alone, we got over 100 million views,  

[15:47] pretty insane if you think about it. And I make  thousands of dollars a month from this page. So   yeah, I would say Instagram theme pages are great  if you have the right plan and strategy in place.  

[16:00] But that said, I think Instagram theme pages are  not a good option if you're just looking for a   get-rich-quick scheme. I learned that these pages  take a lot more time and creativity than I ever   thought, and not everyone has that in their bag.  Another big reason I see people fail is because  

[16:15] they don't get one billion views right away. So  I just want to remind you that 100 views looks   like this, 1,000 views looks like this, 10,000  views looks like this, and 100,000 views looks   like this. Since I'm sharing all the sauce, I also  think it's worth mentioning that personal brands  

[16:30] usually make more money than faceless pages do. A lot of my 1v1 clients are personal brands like   these because it makes more sense for them to  grow their audience. That said, if you can grow,   pages like these are absolutely killing it, making  tens of thousands of dollars a month from ad  

[16:44] revenue. But it's only because they were strategic  about their content and have executed the plan   well. And since you now understand the game,  I'm hoping that this will be us in the future.  

[16:56] I never said thank you. Never have to. Thanks for  watching, guys. I will see you on the other side.