Starting YouTube Now Gives You an Unfair Advantage (Even If You Suck)

[00:02] real problem is people are too busy freaking out about the idea of competing with AI and they're missing out on the biggest opportunity right in front of them. And that is exactly why right now

[00:14] is arguably the best time to start a YouTube channel in 2026. Or if you already have a YouTube channel, to start investing your time and energy heavily active. Because at this moment, no

[00:27] you're a good editor or not, no matter the camera gear that you have or the have a genuine opportunity to use YouTube to change your life. And in today's video, I want to explain exactly how you can open up that opportunity for

[00:40] how you can open up that opportunity for you.

[00:56] advancement of AI coming out, and either people using it to produce their better version of their own content, like using AI as an assistant, or for people that are just blatantly using AI to create content, the

[01:11] landscape right now, or or or the common thing is perfectionism, right? Because there was this era where Mr. Beast kind of changed the pace of everything. Everything was built around retention. Go, go, go, optimizing everything for

[01:26] the algorithm and what and whatnot. And lately, AI has exacerbated that. People have been utilizing AI to perfect their videos more. But that flood in perfectionism, especially with the advancement of AI, is what is [music]

[01:40] literally creating the opportunity. People assume that perfectionism People assume that perfectionism is the thing to compete with in in 2026. Like it is not the story in itself. It's not the hobbies, the interest, the

[01:54] challenge that one as a creator or a human being wants to go through, but good camera, have a good microphone, good lighting, good script, structure, competing against, and you have no chances if you just don't have that

[02:10] recipe. As if content is just completely soulless, and there's no interest to the what's really going to start to happen is people are going to crave the raw and messy more. I've been seeing it on my own channel. Regardless of the views

[02:26] with me trying a whole bunch of new stuff over the last X amount of months, the biggest indicator that I've been paying attention to is the genuine response for the people discovering the channel or for the active users who have

[02:39] been watching me for years, how are they responding to some of the things that I'm trying to do by just putting myself out there, talking about my weight loss, making random videos talking about other things, hobbies, and interests. I'm

[02:51] noticing a genuine enjoyment from people who are missing out on this. Not only in the idea of entertainment aspect, but it it humanizes things. By me talking about my weight loss lately, I've noticed more

[03:05] people are joining in on that simple idea. I think the chase of perfectionism with the advancement of AI in of itself is going to push more people to just put

[03:18] themselves out there like that more and more users being entertained by that. on Instagram, he started this whole new push this year to be hard to kill. He seen a clip of that serial killer

[03:33] explaining that they usually pick victims of parents that look less on Instagram right now is to get into shape, to learn jujitsu, to learn how to use firearms. And people are not only enjoying this process from an

[03:47] entertainment or content level, but they're they're joining in. Or or people that have already gone through this cycle in their life are relating with things. This is a great example because this person literally reached out to me

[04:00] long-form YouTube videos?" And I was like, "Absolutely. Like, there's no better time for you to start now while you're in the early stages of this." Why this is a good example is over the last few years everybody has created this

[04:14] mindset that this individual would already have to be to the place of He would already have to know firearms or already be a black belt in jujitsu. But, here lies the [ __ ] reality. It is the journey, the process in of itself moving

[04:31] forward that I think will really start to stand out with people. It's not just building brands and showing people what you're already capable of. Everything is moving into the documentation of building the businesses, sharing the

[04:46] hobbies, getting better at life, and becoming the better version of yourself while capturing those moments. Next up, there's no saturation problem. I seen there's no saturation problem. I seen this great post on X lately by a creator

[04:58] And what he mentioned in this post, especially with the amount of faceless YouTube channels and AI content out there, that in 2026 everybody has this misunderstanding that there's too much saturation in content. Meaning, there's

[05:14] too many content creators posting content that every user wants to see. So, there's no open windows for you to create content and be entertaining to certain users to generate an audience. But, not only is that not true, it's the

[05:28] complete opposite. Right now, we have a lack of content problem. Meaning, people have so many hours in a work week open to consume content, but there's not enough content for them to consume right

[05:40] now. Not at least in terms of of long-form. Again, we're not talking about like doomscrolling on the [ __ ] for 10 to 15 minutes? We're talking about like relaxing in the evening or throwing a TV on in the background while

[05:52] you work for hours. And I know some of you guys can relate. When I Xnay the idea of a mobile device and we don't talk about live streams, I guarantee remember a time where there were so many people uploading vlogs and just being

[06:08] consistent. So much to the point that there was just always something to watch on YouTube. I swear now everybody's stuck in this routine of quality over that perfectionism idea that we just talked about earlier that they're coming

[06:23] out with videos less and these leave more windows open. Dude, I myself have noticed this. I'm annoyed by it. I hate the fact that I don't get the consistent videos anymore from Roman Atwood, Casey Neistat, Peter McKinnon. I love watching

[06:36] all the content from the creators that I regularly enjoy, but it's like a once-a-week routine now. It's important to understand this because YouTube is pushing really hard right now to compete with Netflix. They actually passed

[06:49] with Netflix. They actually passed Netflix in terms of household users who Netflix in terms of household users who watch TV more. Meaning in 2026, as of right now making this video, more people watch YouTube on their TV than Netflix.

[07:01] long-form product that would be beneficial to a lot of you guys as creators, as people that want to create content, and there's a huge demand to fill hours for users that want to watch said content, there's an opportunity.

[07:14] It's so ironic that by creators taking more time to produce production-level TV episodes, if you would, for their YouTube channels, that in of itself is

[07:28] creating more demand and more opportunities for other creators that would just put out consistent content. So, the gap's getting wider, not closer. stuck in. Listen, I'm not here to start an argument, but I know for a fact a lot

[07:45] of you guys, including myself, have found yourself in this loop, and it's a vicious one. You've watched all the guru videos, right? You've invested into the gear, you've signed up for all the AI sites. You are so direct targeted and

[08:00] optimized to produce the best content possible in terms of what you've perceived and learned as content, yet you still don't [ __ ] and do it. You you're not even excited to make the very videos that you've learned so much to

[08:15] produce. This is because perfectionism got sold into professionalism. So, you're just paralyzed by this constant idea of being because you're not even enthusiastic to make the [ __ ] anyways. It's uh it's the

[08:29] make the [ __ ] anyways. It's uh it's the niche advice. Um look, I've debated this really hardcore over the years. I've tried so many things out of my career. I would not be to where I am today, specifically, if I hadn't tried new

[08:42] advice that so many creators get is like Especially in the gaming community, there can be some levels of reality to that. Like, you do have to follow it to an extent, but the general

[08:57] niche advice as a whole, just figure out like a niche online to stick with, is just is just bad advice. You just need to create content around what you're passionate about, and that in of itself can connect to so many different

[09:11] pillars. Like, I'm making a video talking about content creation in of itself, but I just recorded a video talking about camera gear. I've also Now, will all those videos perform well across the board? No, but in of itself,

[09:24] there's still hundreds to thousands of people that are invested into that. They enjoy it. They're watching it across the board. Best advice that I give to content creators that book these one-on-one calls on my website, whatever

[09:36] you're growing in, whatever you've been consistently doing, take that to the side, take your your day job, everything that you do. wake up on a Saturday or Sunday morning from work on your off days, and you have

[09:49] genuine free time, the non-scheduled stuff, what do you like to do? And what's crazy about this is a lot of the answers typically shock me. Like somebody who's building a gaming brand, I'll ask that question to and they'll be

[10:03] like, well, I like putting together these POV drones or I like investing into stocks. I'm very well off. Or I have an entire woodworking shop or I've been rebuilding this 1976 Custom Deluxe. And that's the moment I

[10:18] ask them, what the [ __ ] are you doing, dude? You have your [ __ ] You have the thing you're genuinely into. Something that gives you real oomph, real pride.

[10:30] Something that when I ask you about what you do on your days off, it takes you 5 minutes to explain because you're so excited to talk about it. Why are you then the light bulb switches. So stop getting stuck in this online generalized

[10:44] guru advice. Not everybody's the same. Not everybody has the same interest. It of this that you stay consistent. The only way you're going to do that is by looking forward to produce the content in the first place. better be making

[10:58] enjoy. Now, here's the thing I understand, views don't equal value. I know what some people say in videos like this where I try to explain things that creators should be doing or should be preparing for. Like the general creator

[11:13] advice videos. The first thing that people go to is is views right away. And look, I know the type of people that try to make negative comments about views on people's videos. They're not typically my audience. They're not here to

[11:28] actually learn anything or take anything from it. They just want to be negative. that because I think more people should be concerned with the thought of how does somebody that only gets 1,000 to 3,000 to 5,000 views a video, how do

[11:43] they get brand deals for 5,000, 10,000 dollars still? That's because like I mentioned in a recent video talking about working with brands in in 2026, most brands and revenue doesn't just automatically come from viewership, from

[11:59] large viewership. Like brands aren't even paying me for view counts right now. They're paying for creativity and they're paying for the direct connection that I have with just a few hundred people, not thousands. My entire YouTube

[12:13] channel has never ever been a AdSense monster, meaning directly on YouTube and YouTube alone, I make the bulk of my income. I think on this channel, just in AdSense alone, my best months over 10 years was like maybe 2,000 dollars a

[12:30] month. But this channel in of itself has produced hundreds of thousands of dollars for me as a content creator. The relationships that I've built, the brand deals, the converting viewers to my website and selling products there. Kick

[12:44] wouldn't have happened without this YouTube channel. The success that I even wouldn't have happened without a YouTube channel. It's important to understand this right now because as more creators

[12:56] in 2026 debate the idea of is there saturation, is there opportunity, they also stress immediately about the return. Which the most common thing on get money. And a lot of creators won't consistently stick with things on

[13:12] YouTube because they think it won't pay off in the long run, but I I'm telling you right now, it can pay off way faster than what you realize. Let me just tell you right now, a few hundred people that are your ride or dies that genuinely

[13:27] [ __ ] with you will far outweigh tens of thousands of people that watch your content because of the algorithm. Okay, so time to lock in. Here's what I would advise everybody moving forward in in taking advantage of this what I think is

[13:42] about to be a huge gold rush for so many creators on YouTube in this next year. First off, you have to understand it's going to take work. You have to have two commitments to this really. Number one, you have to pick your thing. Passion

[13:54] you have to pick your thing. Passion over niche research. Don't look for the best optimized this or what makes the most AdSense. Start with where you are. Start with what you actually know. Here's the big thing, set your schedule.

[14:07] with it. The biggest thing with YouTube is consistency. One upload a week, two uploads a week, a daily upload if it's a type of content that takes documenting to where it's literally at that pace. But whatever it

[14:20] stick to it. I'm not talking about this from like a challenge perspective. Like, say, "Oh, I'm going to I'm going to start this new weekly challenge for myself." I'm talking about this in the perspective of literally it's it's going

[14:34] to have to be your job, right? And in anything you do, any career you do, you have to show up certain hours and you have to work. You have to be committed to the schedule and the consistency of doing it. That's the commitment you have

[14:47] to give to YouTube in 2026. Make a realistic set goal and stick to it moving forward. And just know guys, it's not going to pay off right away. It It can take a really long time. That's why

[15:00] it's so important that you have to enjoy the process of in itself. You have to like making the videos uh about whatever thing that you're making videos about because you already enjoy doing the said thing. But overall, in my opinion, raw

[15:13] thing. But overall, in my opinion, raw and consistent beats perfect and slow completely disagree um with everything that I said today and how I feel on you. But, overall, there's this just common misunderstanding that I feel like

[15:29] everybody that's going to lose in AI is because they're going to be using AI to compete with AI. And and don't get me wrong, AI is great to use as an assistant, but I more so think that the people that are really going to lose to

[15:41] AI in the next couple years are the people that are doing things in their life right now that would make for perfect content, and they don't even attempt to put that [ __ ] out there on the idea that AI exists. You're

[15:55] essentially just losing by disqualification. The window is open opportunities are going to be favored for people willing to actually put risks. Hope this video was helpful. Let me know what you guys are are building

[16:07] in 2026, or what you always wanted to start. Maybe use this video, the comment section of the video, as just your declaration. There's your moment. Put it moving forward? And make sure you go and

[16:20] that's what [clears throat] I got for you guys today. I'm out. Peace. Deuces.