The Top 5 TikTok Shop Videos (Breakdown)

[00:01] the most viral TikTok Shop videos right now and pulled the top five that I found they're doing it, and how they're making sales from just single videos. And the reason I did this is because so many

[00:14] people still believe that you have to be so different or have some kind of special thing that just makes you unique to try and get the results that you see want me to be completely honest with you, that is not true. It's a skill. And

[00:27] you work on it, and you build that craft, you can become extremely good in even profit per month. Now, if you haven't met me before, my name is Nick and I've done over 3 million in sales just myself, but also taught my entire

[00:40] family to doing TikTok Shop full-time and have personally mentored over 600 people to be the top 1% of affiliates. And just my family that I've mentored has been in the top 50 of TikTok Shop creators for over the past 2 years. And

[00:52] almost every single one of them has had zero previous experience in content. So, that first video and see exactly why it's working. You want to see something crazy? Look at what just a tiny little dot of this product is going to do for

[01:04] my skin. This is not a foundation, okay? This is a tinted moisturizer and sunscreen. This is the Tarte BB Blur. It actually comes with this brush for free difference. There's no filters on this video. I'm not going to cut it. Look at

[01:18] what a difference that that makes for this side of my face. are you kidding me? I'm just going to take over what's left on my brush, bring up to my forehead. Again, not adding any more product. This is the shade medium,

[01:32] by the way, and it's perfect with my tan. Two different people. I'm going to link it because it's also on sale right now. Comes with this free brush. And that is just insane coverage. I've never had

[01:45] try it. So, the first thing that she's doing is building a curiosity gap as well as a controversy bait. She intentionally builds some curiosity because it's obvious, it's the bruises or what looks

[01:58] like bruises on her face. But she does so by not even addressing the elephant forces the viewer to one, watch the video to see how she covers it up with this makeup, and then two, it creates controversy to get people to comment,

[02:11] major two things she does with this though is that she doesn't make sure it solving a problem. For example, if she had these bruises but ended up selling correlation and it would just distract from the product. But instead, this

[02:24] product ends up assisting in that and ultimately ends up doubling down on that Another thing she does throughout this like video is the fact that she ends up comparing like one side to the other side. This comparison like mentality

[02:38] Consumers love to see problems and shows you half of her face having the bruises and then the other half not, it's creating this kind of like almost solution-based visual aspect to it.

[02:51] Another good example you could do for something like this is let's say you're showcase that purse in tons of different atmospheres, but every single time that unclipped and unhooked. So, it's almost baiting people to say, "Oh my gosh, like

[03:04] it up." It's a comment bait that doesn't distract from the product. It actually also, an extremely important part is it can't be like negative about the worse. Now, let's check out the second video. I tested three of the biggest

[03:18] have to, and the results might surprise you. All three have tangle-free brush long hair, these are a must-have. The Dyson and the Bissell had very similar much bigger. The Dyson and the Shark both have complete allergen seals, and

[03:32] help. It's not very easy to clean under furniture with the Dyson, and the Shark honestly, it made cleaning under furniture so much easier. So, the V8 has have to hold the trigger the whole time you use it. But the Shark can actually

[03:45] detect what floor type you're on and automatically adjust for it. It also has you want maximum suction power on demand. When it came to suction power, I suction power. And if you're wondering

[03:57] it's because the battery already died. One clearly failed the spill test, and one with the blue dirt detect light on it, which makes a huge difference seeing there's only one that actually can stand up by itself, and it actually folds down

[04:10] to store it. So, this one's normally 320 bucks, this one's over 500, and this have coupons on this, and you can get it way cheaper than that. These things have you want to get one, I would grab one quick. If you still see the link down

[04:24] before they're all gone. I tested three So, the tactic that he uses in this video throughout the entire thing is a problem-solution framing or otherwise known as contrast bias. He's basically stacking shared pain points that we have

[04:38] as people who also use vacuums and then explains how those problems are so he's selling has those problems solved. is the fact that he is just playing a neutral, unbiased like opinion person.

[04:52] speaking the facts. And then positions you as the person to make that decision make the logical choice of choosing the one that is way better, which is selling. It's also like the same thing that lawyers do in court battles to make

[05:06] if Lush knows that's what he's doing, but it's obvious that he knows that it's brilliant for applying the psychology tactics because he knows it's going to negative sides of this is that you do have to have multiple different products

[05:20] allowing you to compare products. Whereas back in the day, you weren't got her first ever violation and 20 million view video taken down for using vacuum cleaner. But nowadays, you're allowed to do that, and it makes it so

[05:34] much easier for selling. Another example you could do with products like this is skin care. You could show like three different moisturizers and then how each one of them is giving you greasiness and like dryness, maybe even breakouts. And

[05:46] then how the fourth product or the third product is the one that solves all those video. >> Don't take anything personally. Love everyone around you. The days are long and the years are

[06:00] The days are long and the years are short. [music] Hannah Bentley, who is one of the top creators on TikTok Shop. She's using a away from because your voice, your inflection, the way you can speak and

[06:14] videos. But what she does with the aesthetic and the visual aspects of this video completely trumps the entire idea of having a voice over at all, and it just shows you how good she is at these visual aspects. Now, what she does in

[06:27] this video is called aesthetic aspiration or otherwise known as sensory the coziness and the softness of these products. And subtly selling you the of a bed like this. You almost picture it in your own life. All the little

[06:41] video with the product placements of all the little like kind of things in the background and like the lamp and the shades, even the ottoman in the front of little details really matter. Even the small, dainty text on screen that she

[06:55] say is probably the most important is the fact that she goes tons of different this product in different like areas, different ways, how she's like kind of it kind of sees all the fluff. Even just the little things like her wrapping

[07:10] for yourself. And the fact that she even went out of her way to think about the fact that she would be reading a book in bed. So, what she did is grab a book and do with this is let's say you're selling coffee. Well, you could show the

[07:22] coffee machine, and then you take the bed in your cozy pajamas. Has that kind of morning wake up like sound in the it into like a coffee mug. It has the ice and you can hear the ice cracking.

[07:36] good because that's the one of the huge reasons that this is selling. But building an aesthetic and an environment for the product and then displaying it is really going to sell a product like this. Now, moving on to video number

[07:49] four, and this one is very, very similar to what we saw with Lush's vacuum video same tactics that he did. And again, I don't know who posted the one first, the fact that it's the same psychology tactics and is brilliantly done, and I

[08:02] deserves just as much attention. So, what's the better cordless vacuum, the Dyson V8 or a to deal with hair getting tangled up in these rollers. Both of them are going to

[08:17] which helps a ton with allergies. With furniture, while the Shark vacuum has the multiflex, so you can easily get and a high suction setting, while the Shark can automatically detect if you're

[08:31] this trigger, it gives it max power. It front. So, now I can actually see all that dirt and dog hair on my floors. So, I like how large the canister is on the Power Pro, so I don't need to empty it

[08:43] attachments, and I like that it folds up nice and neat, so it's really easy to store. So, the Dyson's normally $500, while the Power Pro is 380. But right get it for way less than that. But that deal is only for a limited time, and

[08:56] you see a link below, you can still grab one, but I would do it quick. So, as you see, it's the same psychology tactic, basically the comparison framing and also doing buyer justification. It's framing it as a logical side-by-side.

[09:10] Anyone who watches this video or even Lush's video will look at this and go, Dyson." But that's also not the reason that people are going to purchase. than my vacuum." But there's no reason to purchase this product until they get

[09:23] at the end of these videos, and especially this one, they have an to watch it with you again and make you make sure you see it. neat, so it's really easy to store. Power Pro is 380, but right now, they

[09:37] folds up nice and neat, so it's really easy to store. So, the Dyson's normally $500, while the Power Pro is 380, but right now, they have extra coupons, so But that and they don't have a lot in stock. So, if you see a link below, you

[09:50] stock. So, if you see a link below, you can still grab one, but I Okay. So, as in there. But it started as a price comparison. So, he said, you know, the Dyson's 500, but this one's 380. But, you can get coupons. And those coupons

[10:04] even cheaper than 380. I want to see what price I can get it for. And then he And then if the link isn't available, that means it's probably going to be sold out, which makes you see, oh, there is a link there, which means, oh my

[10:17] who can get it left. And then you feel like forced to purchase the product miss the deal. That's the reason that people end up purchasing. It's not just the justification. Now, let's check out the last video, and this is probably

[10:30] one of, if not, my favorite one. Things my air purifier hates. my air purifier hates. Dry shampoo.

[10:42] the air quality was bad. Kicked in immediately. Cleaning that air, cycling it through. And just like that, the air quality is perfect again. If you're having to dust once a week, your air quality is not

[10:55] good. Your kids come home sick from school, everyone's getting sick. That's I'm blue in the face, you need an air purifier in your house. This is the Shark Clean Sense air purifier, and it covers up to 500 sq ft.

[11:09] Cold and flu germs circulate throughout your house for hours after you sneeze. Look at that air quality. As soon as I sneeze, it's immediately picking it up. Air purifiers trap in those germs, and they filter it so that you're not

[11:21] everyone else in your household sick. Also designed with the Shark Nano Seal, which is an advanced odor lock, and it actually captures more harmful micro-pollutants than HEPA standards require. If you have pets, you

[11:34] absolutely should have an air purifier in your house. This is actually designed with carbon to help combat odors and fumes. Kitty litter smell, gone. Wet dog smell, gone. Poopy diapers in the nursery, gone. Airborne germs and dust,

[11:48] $100 off coupon right now. This is normally a $200 air purifier that covers up to 500 sq ft, and there's a $100 off coupon right now. I don't know how long be available, so I would definitely go grab it before it's gone. Sick season is

[12:02] here, and if you don't want to get sick, get an air purifier. I'll link it down below. There's multiple reasons why I love this video, but the fact that she immediately shows off the product in use is awesome. This is also known as a

[12:14] demonstration hook or a reactive visual hook. She triggers a very, very, very clear and obvious thing that she's doing. She goes, things my air purifier hates, sprays it, and then it cleans the air. It was very clear. There's also a

[12:27] fact that you have to wait and see it get cleaned that makes you want to stay. And then throughout the entire video, she's talking about the things that make buy right now. Like the fact that it's 500 sq ft, and like how it cleans like,

[12:42] home. For example, a nursery, your cat litter box area. Funny enough, I even it where my cat litter box is because I want it for that. And personally, I bought from her video, from this video. Like I spent my own money on this

[12:56] sole reason was because she talked about how it could work for cat litter boxes. litter box, and I go, oh my gosh, I need it for that. Another great example where could go, what are things that my white t-shirt hates? And then you just like

[13:11] you pour like mustard, and then you have like a stain removing, you know, device single person that has made hundreds of thousands of dollars from these videos, in sales. And they're all driven with consumer psychology baked into every

[13:28] Bentley's thing, where she didn't even have to say anything, she just did it. video, you know that this stuff is not just random. It is a pattern, and it's a Shop are the people who can study and

[13:41] understand and develop these psychology tactics and apply the editing and the the product selection tactics that also it takes to do these things as well. So, like this, if you guys want more breakdowns more often, please leave a

[13:54] for now, watch this video next that I pinned here on the video, because my humanly can on this account, as well as in our free community. So, if you guys be in the description down below. Otherwise, I will see you guys in the

[14:07] Otherwise, I will see you guys in the next video as well.