In 2025 YouTube Will Turn on Easy Mode, Take Advantage!

[00:03] you have to take advantage of this opportunity as soon as possible. I had the idea to make this video because I had made a video about the 1160 monetized days here on YouTube on this channel you're watching now, which is "

[00:17] comments regarding my statement that YouTube used to be much harder than it is today. Some people disagreed, saying that it's much harder now, that there are many more people producing

[00:33] now, that there are many more people producing content, and so on. So the first thing I'm going to do here is disagree with you, and then I'll talk about some of the reasons why 2025 will be the easiest year for you to create

[00:45] content on the internet. And at the end, I'll give you a practical action plan of what have any YouTube channels and only had my knowledge. Okay? So

[00:57] why was YouTube much harder in the past? The first point my notebook, is that there weren't any YouTube channels teaching about

[01:10] YouTube back then. I'm talking about 2011. I believe that in 2012, 2013, and 2014, the first channels teaching how to create a YouTube channel started to appear around 2015. However, that wasn't the

[01:25] simply being a consumer. There weren't people producing content teaching you how to create content, and today it's completely different. And probably, if you're watching this channel here, you're consuming more

[01:40] channels that talk about YouTube and how to be a content creator, you know? You guys keep complaining about strict rules, but back then there weren't even rules, we didn't even know how to grow on the platforms. So, I

[01:55] you complain too much, people complain a lot, like, "Oh, it's so difficult today," or "That's how it was back then." Focus on the present, focus on now, focus here, you understand? If you don't focus on the here and now, you 'll never have a successful

[02:11] YouTube channel or any other social network, okay? Second point: few people had equipment. What does that mean? Few people had good computers to edit a video. Back then, it was very common for people to play games, to

[02:26] do gameplay videos, so it's very... It was difficult to find a channel that... I mean, it was very difficult to have equipment, a computer, or even cell phones, you know? You had to have a camera,

[02:39] that exist today where you can simply press a button, record, and post on YouTube, you understand? And to render a video, you had to leave it there for 3 hours rendering the video before you could go and

[02:53] upload it to the internet, which was terrible, okay? I'm talking about this, using my most people didn't even have internet at home, okay? And if they did, it was terrible. The computer was terrible, and nowadays you can do everything with

[03:06] your cell phone that's right in front of you, okay? So, second point here, way back then, YouTube's recommendation system wasn't the way it video that really grabs people's attention, that people click on and stay

[03:21] there. If you have a good video idea, today you can be subscribers. That's possible; back then it was impossible. The biggest recommendation that existed on YouTube back then was... If a large,

[03:36] established YouTube channel liked your video, or if you went to the YouTube homepage, which used to only show videos with many likes—like, you know, the algorithms used to work, liking was subscribing to the channel, they were

[03:50] then was if a large channel saw your video and liked it, then it would show something like, " your video and liked it, then it would show something like, " Oh, this channel with 200,000 likes liked this little channel here, this video here," and people would leave the

[04:04] big channel and watch the video. Man, it was a lot of luck, you know, a lot. I'm not saying luck, I believe it does, okay? It's not the focus, but back then it was much more luck. Another thing, back then there were

[04:19] few consumers compared to today. Today, practically everyone, right? Most people consume content on YouTube. Back then, you talked about YouTube PR, people... there was even a vague

[04:31] with music, right? People went to YouTube to watch music or to watch something funny, but not as a broad communication channel where people consumed... Okay, so things are like, news today, people

[04:45] watch news on YouTube, before it was on television. Look how the game has changed! I've already vented here about the people who complain that it used to be much easier and now it's much harder. Man, it's

[04:59] totally the opposite, totally the opposite. I've already mentioned the points opposite. I've already mentioned the points about that. Now, about 2025 being the easiest year for us to grow on YouTube, I'm going to talk about some points here that are

[05:13] ideas that are already consolidated and that you can follow. The first idea is modeling. Before, YouTubers used to copy from foreigners. They really copied. Oh, like, for example, Monarque,

[05:27] playing Minecraft and brought it to Brazil. It's a modeling idea. But today people teach how to model. There are courses, training programs where people say, "Do this, do that, do that," or I can simply tell

[05:41] or I can simply tell you, "Copy, model," right? People copy a lot, copy the title, copy the thumbnail, and post it, you understand? Of course not. That's all. Modeling? Of course not. Modeling itself is about collecting ideas,

[05:55] consuming content on YouTube or any other platform (because this applies to any platform). You consume the platforms like a content producer, content, you're gathering ideas. You can have a spreadsheet, you can have

[06:09] scrolling through your YouTube homepage, a video from a foreigner or a Brazilian might appear, and you get a new content idea from that person. Sometimes the video gets 50,000 views, and you think, "Wow, interesting, this makes sense for

[06:22] bring that knowledge. This didn't exist before, you know? modeling much. It's a new concept, especially here in Brazil. Secondly, today there are many channels focused on tips, many focused on

[06:39] YouTube tips. There are courses that teach you how to create, like, I'll give you an example from my create just any YouTube channel; it teaches you how to create a type of channel, a "cut" channel, which is a type of dark channel, a channel without showing the...

[06:53] type of dark channel, a channel without showing the... Okay, so today there's a lot of content on the internet for you to nitpicking and stuff, but it's good that there are nitpickers, that there are at

[07:07] least people commenting on how you can start your channel because most of the channels that exist today, like, there are more than 100 million channels on YouTube, but I guarantee you that there are probably only 1 to 2% that are really relevant channels

[07:22] where the person manages to generate an income that allows them to live off the channel, it's very little, very little indeed, okay, third thing, there are many more consumers today, many, many, many more, okay, that's something extremely

[07:35] positive, there are many more channels and there are many more consumers, but it and there are many more consumers, but it content than content creators, and that's life, you understand, even for

[07:51] businessmen, companies, there will always be more consumers of products than producers, it will always be like that, I don't know the specific reason, but that's life, that's the fact, that's how life works, right, our system here that

[08:06] we live in today, guys. Another very interesting thing for you to grow on YouTube today, and especially in 2025, is that the YouTube algorithm isn't looking at the number of followers or subscribers you have. There

[08:20] might come a time when subscriber count doesn't even appear anymore, let's say, "Oh, that channel had so many monthly views." That might be much more

[08:34] relevant, much more taken into consideration than subscribers. It's like Spotify; you don't have followers, but what matters most is how many monthly listeners you had on your Spotify, your

[08:48] podcast, or your music. So, over time, subscribers might become a metric that disappears; it 's not important anymore. The only important thing about subscribers is like an ego boost—you think, "Wow, I'm big!" It's cool to

[09:02] subscribers!" or "That guy has 100,000 subscribers!" That 's interesting. But for YouTube, who cares? It's focused on videos with a good idea that grabs attention and keeps people watching. It's about

[09:17] attention span. So, a good idea, YouTube mainly preaches this: you have to have a good video idea, focus on the idea, then on grabbing the person's attention through the title and thumbnail, and third, content

[09:34] and thumbnail, and third, content that keeps the person engaged in your video. So, summarizing this point here, the YouTube algorithm nowadays, and especially in 2025, it favors—no, it doesn't favor, I don't like

[09:48] that word—but it's giving attention to new channels. I even said, " I have a channel, a ' shortcut' channel where I only post shorts, and I thought, 'Oh man, I'm going to post a horizontal cut, a long video,' and

[10:02] I found it very interesting that it's a video. I posted just one video, and it got views, like, and it's still going up. It's slow, but it's still going a lot of attention, that people stayed on the video, and that's a good

[10:16] idea, you know? It's a good idea even if it's a cut. Even if it's a cut, but a video got 5,000 views, and I posted it, like, [ __ ] it, you know? Okay. views, and I posted it, like, [ __ ] it, you know? Okay. Uh, let's talk a

[10:28] many Dark channels out there, it's very easy to create one these days, not just in Brazil, you can create them in Spanish, Polish, Russian (you can't, right?), Chinese too, and so on. There are many

[10:42] Dark channels you can create, like me. I advise you to create one in Brazil first, before you want to... I've created one in Brazil, now I United States, I want to create this, this, and that. It's very difficult, okay? Focus on creating

[10:54] at least one Dark channel here in Brazil. And what's most common is and you don't even need to watch those channels. YouTube and start searching, let YouTube recommend content for you, and

[11:10] analyze those channels, analyze those videos, analyze the titles, the thumbnails, and draw your own ideas, your own conclusions. You study the content of other Dark channels, you understand? And like I

[11:23] told you, I teach one type of Dark channel, which is the "cut" channel, because I'm the best at it. So if you want to learn about "cut" channels, Dark "cut" channels, just click... The first link in the description is there, but there are

[11:37] that make much more money than regular channels. They're scattered around, and I guarantee that people who, say, take courses on Dark channels, will never tell you about a Dark channel that nobody's watching and that's making a lot of money. You

[11:51] 'll have to find it yourself, you understand? So, start changing your mindset in 2025 from consumer to producer. And when I say that, I mean opening YouTube and the videos that are recommended to you, analyzing the views,

[12:05] analyzing the channel, how many subscribers, going to Social Blade or whatever. There's Mr. Beach's Social Blade where you can see the views of a person's channel by month or by day. It's very interesting to have this tool at your side. This did

[12:20] n't exist before, man. Like, there was Social Blade, but how many views they get and how much money they make. Nowadays, you can use this tool for analysis, analyze

[12:33] other people's channels, and see if it makes sense to create a channel in that way. And another very interesting thing here—I don't recommend this for everyone—is that the channels... Authentic, you know, what would an authentic channel be? It's like, you

[12:46] understand, it's a channel where I'm very good at being myself, and so, I'll tell you, it's not easy being yourself on the internet, it's not easy at all. For me, it's one of the

[12:59] most difficult types of content to create. To create authentic content where you are yourself, you need to have made a lot of videos on the internet, or you need to be That's basically making videos on the internet, okay? But it's a type of content

[13:14] that YouTube is liking, it's not that YouTube is liking it, it's that people are connecting. I always take a look here to see if the audio is recording, right? Because sometimes I click here and screw it. But it's good. People are

[13:26] people, to tell the truth, people have always connected, right? But in a always connected, right? But in a world full of glitter, right? Full of Disney? It's difficult to find someone who comes in front of the camera and tells

[13:39] you some truths, who talks, who vents to you, who talks about their reality, talks about their story. It's difficult to find people who know how to communicate like that, you understand? Sometimes that person... they know.

[13:51] Communicating like that to the world, to the people around you, but on the internet it's very difficult, and people are connecting more and more. A clear and huge example of this here in Brazil is the Flow podcast. In the past,

[14:05] Flow didn't grow on YouTube because it was a podcast; it grew because it was a type of content that brought more reality, like, as they said, a bar conversation, something you wouldn't

[14:20] openly talk about on the internet because the internet used to be very closed off, so scripted. I'm not saying this doesn't work today; on the contrary, it works very well. But for people who have

[14:34] difficulty creating this type of content, or conversely, who find it easy to open up about their lives, talk a little more about personal experiences and their worldview, their opinion on the world, YouTube...

[14:47] no, YouTube... people are really liking this type of content, authentic channels where you show yourself... you can make a scripted channel where you are truly authentic. Okay, but I'm focusing more

[15:00] on these videos here, like an example without editing. Okay, now I'm going to make an anything down about the action plan, what I would do if someone came to me, like, "Hey, I've never created a YouTube channel before. I'm here, and I want to

[15:13] start." The first thing I would tell that person is, consume content on the platform you want to create content on. If you want to create content on YouTube, consume the content that's on YouTube, on TikTok, it's for any

[15:27] which is the center of the video, so consume YouTube content now. Oh, but what content should I consume? Well, if you're like this, you start researching, you know?

[15:39] and start researching. Really, spend hours doing that. You don't spend 30 minutes today, 30 minutes tomorrow. And then what will happen? You 'll consume content that you can produce, okay? That's the basics. YouTube will

[15:57] start recommending content that makes sense to you. So start consuming content that you would normally consume, okay? And so the second step would be to learn how to produce that content, right? Okay, I found a

[16:10] really cool channel here, I want to consume it, I want to produce content similar to this. Now, how am I going to produce it, man? Nowadays, there's nowhere to run, man, you have to learn how to edit videos, and what else is on the internet, on

[16:23] YouTube? Today it's all about videos, okay? It's not the most common thing, but there's plenty of content on the internet that teaches you how to edit videos. Okay, so you need to learn. You need to learn how to edit videos. You have to be a self-taught person, right? Great,

[16:35] step, which is consuming content on the internet. The second step is learning how to edit similar videos. And then, man, that's where the problem lies. People don't

[16:47] succeed in life, not just on YouTube, because they lack But it's obvious, it's obvious. If you stop producing content,

[17:05] if you give up, you posted a video, got a view. If you look at that, you'll give up, and it will be the worst mistake you'll ever make in your life. It's like not having bought Bitcoin in the past. People regret

[17:17] people regret not having started on YouTube sooner, or they started but regret it mainly because they didn't continue, maintained consistency, which

[17:29] continue, maintained consistency, which is the most complicated and difficult thing. is the most complicated and difficult thing. YouTube is really on easy mode, but... The hardest thing of all, not just on YouTube in life, is

[17:42] consistency. I know it's tough. I've talked about this consistency issue several times, about having stopped producing content. Maybe people on this channel say, "Oh, but you give advice and don't do it yourself." Man, it's not a matter of giving advice

[17:55] and not doing it. Usually, the advice we give is because we learned, you understand? We learned from that mistake and say, "Hey guys, don't make the same mistakes I did."