How To Get Brand Deals - The No BS Approach For Beginners

[00:00] if you think you need thousands of

[00:01] followers to get lucrative brand deals

[00:03] you're wrong having followers is a bonus

[00:05] of course but small channels get

[00:06] lucrative brand deals all of the time

[00:09] and so can you so over the next few

[00:10] minutes my friend Justin who has made

[00:12] millions of dollars in sponsorships and

[00:14] helped content creators make tons of

[00:15] money in sponsorships he's going to

[00:17] share with you how channels regardless

[00:19] of size can get lucrative brand

[00:21] Partnerships by the time this video is

[00:23] over you're going to learn what to do

[00:24] when somebody offers you product instead

[00:26] of money for your sponsorships you're

[00:27] going to learn how to craft pitches that

[00:29] actually get responses and you're going

[00:31] to learn how to get started when it

[00:33] comes to pricing yourself so let's jump

[00:35] into the questions so we don't waste any

[00:36] more time and we're starting right

[00:39] now all right Justin so a lot of my

[00:41] audience thinks you need to have a huge

[00:43] follower account or at least a big

[00:45] follower account in order to start

[00:46] working with Brands what would you say

[00:48] to somebody that has less than a th000

[00:50] subscribers or let's say a th000

[00:52] subscribers it's a great question Nick

[00:54] you know one of the biggest myths is

[00:56] that you need a massive following to

[00:58] work with Brands you know I've helped

[00:59] hundreds of creators with modest reach

[01:02] land four and five fig sponsorships and

[01:04] and the key is understanding that Brands

[01:07] don't just care about your numbers

[01:09] always they care about the results that

[01:10] you can deliver think about it this way

[01:12] you know if you're a small Creator in

[01:14] the gardening Niche let's say with 800

[01:16] YouTube subscribers but 750 of them are

[01:20] passionate about sustainable gardening

[01:22] and they trust your recommendations

[01:24] that's incredibly valuable to certain

[01:26] brands you know you might not be a fit

[01:27] for giant companies yet but there are

[01:30] plenty of of smaller and medium-sized

[01:32] Brands who would love to reach your

[01:34] engaged audience you know the mistake

[01:36] most creators make is uh pitching random

[01:39] Brands and saying oh I love your product

[01:42] let me promote it instead you need to

[01:44] think about uh what specific value you

[01:46] bring you know maybe you're great at

[01:48] creating educational content maybe you

[01:50] can help them tell their Brand Story in

[01:52] a more compelling way maybe you can

[01:54] create content uh that they can

[01:55] repurpose on their own channels on their

[01:57] website on their own social media on an

[02:00] e-commerce Partners you know page now

[02:02] here's a specific example one of my

[02:04] students uh had less than a thousand

[02:07] followers but noticed a brand in her

[02:09] Niche was only posting on social media

[02:11] once a week she reached out and proposed

[02:14] creating 12 pieces of content per month

[02:16] for them uh that they could post

[02:18] directly on their handles so not only

[02:20] did she land that deal but it turned

[02:22] into a long-term partnership because she

[02:25] solved a real problem for them you

[02:26] remember Brands they often work with

[02:29] multiple creator at once they're not you

[02:31] know just looking to one person with a

[02:33] million followers they want a mix of

[02:35] Partners uh who can help them achieve

[02:37] different objectives and so as a smaller

[02:40] Creator you might be perfect for testing

[02:42] new messaging or maybe you know reaching

[02:45] a a specific geographic area and so I

[02:48] think that the key is to stop thinking

[02:50] about yourself as small and start

[02:52] thinking about yourself as specialized

[02:54] you you're not competing with massive

[02:56] influencers you're offering something

[02:57] different and valuable in your own right

[03:00] also you know working with with smaller

[03:02] Brands when you're starting out can

[03:03] actually be a huge Advantage you know

[03:04] you'll learn basically you'll learn the

[03:06] ropes you'll build case studies and

[03:08] develop your NE negotiation skills and

[03:10] then when bigger opportunities come

[03:12] along uh you'll be ready to to handle

[03:15] them uh professionally and so what what

[03:17] matters most is having a clear

[03:19] understanding of your value proposition

[03:22] you know what I call your surprising

[03:24] transformative promise which we'll talk

[03:26] about in a little bit I think uh and so

[03:28] this is again this is just about being

[03:29] clear on who your audience is what

[03:31] transformation you help them achieve and

[03:34] why that's valuable to Brands yeah that

[03:36] makes total sense so if you can't see

[03:37] the value and what it is that you're

[03:38] doing how in the world can you expect

[03:40] somebody else to see the value and what

[03:41] it is that you're doing makes total

[03:42] sense so when it comes to Brand deals

[03:44] what is a big mistake that you see

[03:46] smaller content creators really any

[03:48] content creators doing when it comes to

[03:50] Brand deals one of the biggest mistakes

[03:51] I see smaller creators making is making

[03:53] everything about themselves instead of

[03:55] the brand honestly uh you know they send

[03:57] messages like oh I I love your product

[04:00] I've been using it for 3 years I would

[04:01] love to promote it or or maybe I have

[04:04] you know X number of subscribers or

[04:06] viewers I would I would love to

[04:07] collaborate and so you know this

[04:09] approach immediately positions you as

[04:11] someone asking for a favor rather than a

[04:15] potential business partner and so you

[04:16] know what what creators need to

[04:18] understand is that Brands they just

[04:19] don't have piles of cash lying around

[04:22] waiting to sponsor random people who

[04:24] reach out however they do have money

[04:26] allocated for their own specific Market

[04:29] marketing initiatives and objectives and

[04:31] so your job is to figure out what those

[04:34] objectives are and propose ways to help

[04:36] them achieve them you know another

[04:38] massive mistake I think is having like

[04:40] standard pricing that you send to every

[04:42] brand and so if if this is you if you're

[04:44] listening to this right now watching

[04:46] this I want you to go right now into

[04:47] your Media Kit delete that pricing page

[04:50] that rate card or that place on your

[04:51] website oh yeah click here just book a

[04:53] integration with me right here see when

[04:55] you do this you are encouraging Brands

[04:58] to compare you to other creators purely

[05:01] on price which is a which is a race to

[05:03] the bottom that you can't win and so

[05:04] instead you need to treat each brand as

[05:06] a unique potential partner you know

[05:09] research their current marketing

[05:11] campaigns their you know social media

[05:12] presence their press releases you know

[05:14] look for gaps or opportunities where you

[05:16] could add value and and then you craft a

[05:19] proposal that directly addresses their

[05:21] specific needs and goals you know I also

[05:24] see you know see creators get really

[05:26] discouraged when Brands offer them uh

[05:27] free products instead of money and so

[05:30] you know my perspective on this is like

[05:31] rather than viewing this as an insult

[05:34] use it as an opening for a deeper

[05:36] conversation right ask questions about

[05:38] their marketing objectives their target

[05:39] audience uh their their current

[05:41] challenges and then you can educate them

[05:44] on why compensating you makes good

[05:47] business sense you know I think also

[05:48] many many creators make the mistake of

[05:50] trying to handle everything via uh DMS

[05:53] you know or like informal email threads

[05:55] and this is just a recipe for disaster

[05:57] you have to have proper contracts and

[05:59] and clear deliverables and professional

[06:02] communication even if you're small you

[06:04] know you you need to operate like a like

[06:06] a professional business another common

[06:08] error is is trying to copy what bigger

[06:10] creators are doing you know just because

[06:12] someone with a million subscribers can

[06:13] charge you know1 $20,000 for a singer

[06:16] single YouTube integration doesn't mean

[06:18] that oh well I only have 1% of that

[06:20] audience so I guess I can only charge 1%

[06:22] of what they are you know your unique

[06:24] value proposition needs to be different

[06:26] and specific to what you can offer

[06:28] remember Brands aren't just buying

[06:31] access to your audience they're buying

[06:32] your creativity your ability to tell

[06:34] stories your production capabilities and

[06:36] your your understanding of what

[06:38] resonates with your specific community

[06:40] and so just focus on communicating that

[06:42] value rather than just your numbers what

[06:44] about when a brand reaches out and

[06:45] they're offering you product in exchange

[06:47] for promotion how do you turn that into

[06:49] a paid brand deal so first it's

[06:52] important to understand that that most

[06:53] brands have different buckets of

[06:56] marketing money you know when they when

[06:57] they're offering you free products

[06:59] they're usually working from their their

[07:01] earned Media budget basically trying to

[07:03] get free promotion uh and brands are

[07:04] going to do this all day long okay but

[07:06] almost every brand also has what's

[07:09] called a paid Media budget and that's

[07:12] the one that you want to tap into and so

[07:13] instead of getting frustrated or

[07:15] immediately saying no I'm only focusing

[07:17] on pay Partnerships right now which is

[07:18] what most people do uh use this as an

[07:21] opportunity to open a deeper

[07:23] conversation you might say something

[07:24] like oh thanks so much for reaching out

[07:26] you know your product looks amazing and

[07:27] I can see my audience really resonating

[07:29] with it I would love to create the

[07:30] following one 90c video integration one

[07:33] social post I'll Grant you ad rights to

[07:35] all the assets for uh 3 months would you

[07:37] be interested in that you know let me

[07:38] know if you can pull from a different

[07:40] budget for a collaboration like like

[07:42] that and so this this response does

[07:44] several important things it shows uh

[07:46] well number one it shows enthusiasm for

[07:48] their brand it demonstrates

[07:50] professionalism uh and it clearly

[07:52] outlines what value you could provide

[07:55] also you're you're you're subtly

[07:56] educating them that you're not just

[07:58] someone who posts about free stuff

[08:00] you're you're a business partner who can

[08:02] create valuable content assets remember

[08:04] Brands they don't care how much you love

[08:07] them that's a good start but they don't

[08:09] care about that really they care about

[08:11] finding more customers so when you

[08:14] respond you have to focus on uh how you

[08:17] can help them achieve those specific

[08:19] business objectives and you know maybe

[08:21] you're great at creating educational

[08:23] content that explains their product

[08:25] maybe you have uh you know an audience

[08:26] that perfectly matches their Target

[08:28] Target demographic I I seen countless

[08:30] creators transform free product offers

[08:33] into paid Partnerships by helping Brands

[08:35] understand the full scope of what

[08:37] they're able to bring to the table you

[08:39] know I I say this all the time you are

[08:41] not just a Creator you're not just an

[08:43] influencer right you are a production

[08:46] company in a box right you're the

[08:48] creative team you're the you do all the

[08:50] ideation you are the production team you

[08:52] shoot and edit the content you you you

[08:54] have an organic distribution channel

[08:57] right to distribute this content all

[08:59] rolled into one by the way it's also

[09:00] worth noting that you know sometimes

[09:03] accepting the the free product first

[09:05] again with no strings attached can lead

[09:07] to paid opportunities later you can say

[09:09] something like you know I would love to

[09:10] try out the the product first to make

[09:12] sure it's going to be a great fit for my

[09:14] audience and I'm sure it's will and then

[09:16] if it is we can discuss a comprehensive

[09:18] paid partnership down the line and a

[09:20] feature feature on my channel so again

[09:22] most importantly you have to maintain

[09:24] your professionalism even if you decide

[09:26] to pass on the opportunity because you

[09:28] never know when the brand might come

[09:30] back with a bigger budget or when that

[09:32] contact might move to another company

[09:34] with that does have paid opportunities

[09:36] so like so you just have to remember

[09:38] that every brand that reaches out even

[09:40] with a free product offer is showing

[09:41] interest in working with you that is

[09:43] valuable information so you use that as

[09:45] an opening to build the relationship

[09:47] that could lead to paid work down the

[09:49] line this is good stuff can you walk us

[09:51] through what a pitch email should look

[09:53] like for somebody that's just getting

[09:55] started like what should they say to

[09:57] Brands when they're reaching out so let

[09:58] me share what call the Rope method for

[10:01] crafting pitches that actually get

[10:03] responses so R stands for Relevant

[10:06] organic proof and easy to execute and

[10:10] this framework has helped thousands of

[10:12] creators finally get on the radar of

[10:14] their dream Brands and so first your

[10:16] pitch needs to be relevant to something

[10:18] that the brand is currently doing or has

[10:21] done in the past a campaign that they've

[10:22] run and so again this this requires a

[10:24] bit of research looking at their social

[10:26] media their press releases maybe even

[10:28] their job boards are they launching a

[10:31] new product right running a specific

[10:33] maybe seasonal campaign maybe they're

[10:35] looking to hire someone in Partnerships

[10:37] you can use this information as your

[10:39] hook um the O in the Rope method stands

[10:42] for organic so you want to show them

[10:44] that you've already created content

[10:47] related to their brand or industry that

[10:48] shows that your audience has an affinity

[10:51] for their brand or their product or

[10:53] their service right and so again this

[10:54] doesn't mean that you have to have

[10:56] mentioned them specifically but you

[10:57] should be able to point to content that

[11:00] shows that hey yeah this is perfect I

[11:02] have a big pool of prospective customers

[11:04] here that you want to tap into P is for

[11:07] proof okay so you need to show how

[11:08] you've helped other brands achieve

[11:10] results and again if you're just

[11:11] starting out this could uh be as simple

[11:14] as sharing you know uh proof of how

[11:16] you've driven affiliate performance or

[11:18] maybe hey I told my audience to do a

[11:20] thing and they did the thing I told them

[11:22] to sign up for this free webinar and

[11:24] they did it I have screenshots here as

[11:26] proof right they're just looking for uh

[11:28] like anecdotal even anecdotal evidence

[11:30] that you have influence right and so the

[11:33] e in the Rope method stands for easy to

[11:36] execute so you need to make it Crystal

[11:38] Clear what you are proposing to do for

[11:41] the brand you can't just say oh let's

[11:42] collaborate right they don't know what

[11:45] what you'd be good at doing right you

[11:47] have to outline specific deliverables

[11:49] and how they will help the brand achieve

[11:52] their goals and so okay here here's

[11:54] you're probably thinking okay yeah this

[11:56] is all good and well but what does this

[11:57] actually look like uh in practice okay

[11:59] so instead of saying hey I love your

[12:01] brand I would love to collaborate right

[12:03] your email might say hey I noticed that

[12:05] you're focusing on sustainability this

[12:07] quarter I saw this campaign maybe the

[12:09] hashtag you know in the subject line

[12:11] hashtag you know sustainability you know

[12:12] 2025 whatever you know I recently

[12:15] created some content about eco-friendly

[12:17] practices that strongly resonated with

[12:18] my audience then you link to that

[12:19] content I would love to create a series

[12:21] of educational posts highlighting your

[12:23] recycling program similar to what I did

[12:25] for this other brand that drove XYZ

[12:27] results right here's EX L what I'm

[12:29] thinking I'll make this post I'll make

[12:31] this post I'll turn it around in 10 days

[12:32] I'll Grant you usage rights for for a

[12:34] year you know XYZ right so you're you're

[12:36] giving them something actually tangible

[12:38] that they could react to okay so this is

[12:42] actually what you're saying but what

[12:44] about like who am I actually sending

[12:45] this to so this is one crucial crucial

[12:47] detail do not send your pitch to generic

[12:50] email addresses right like press

[12:52] brand.com or through the DMS on social

[12:54] media okay it's way more effective to

[12:56] use platforms like LinkedIn for example

[12:58] or other research tools to find the

[13:00] right person at the company and

[13:02] different job titles matter depending on

[13:04] the brand size so for for small Brands

[13:06] look for you know might be the director

[13:07] of marketing might be the marketing

[13:08] manager that they're probably the only

[13:10] person working on you know doing

[13:12] marketing at their company that's

[13:13] probably the right person but for for

[13:14] medium-sized brands or larger Siz Brands

[13:17] a lot of them now have influencer

[13:19] marketing managers partnership marketing

[13:21] managers uh which again they didn't have

[13:23] that 10 years ago so it's a lot easier

[13:24] to find these people now which is

[13:26] awesome uh and so just again keep your

[13:28] pitch concise but specific and remember

[13:31] it is not about you it's about them

[13:34] right and so every sentence should focus

[13:36] on how you can help them achieve their

[13:38] objectives so what would you say is more

[13:41] important when you're first getting

[13:42] started just reaching out to tons of

[13:44] people so basically finding everybody

[13:46] that you can possibly find and reaching

[13:47] out to everybody or trying to build just

[13:50] nice core solid relationships with a few

[13:52] companies what do you recommend you know

[13:54] from from my perspective uh quality

[13:56] absolutely trumps quantity when it comes

[13:58] to Brand Partnerships I you know there's

[13:59] this um thing called the exploit explore

[14:02] tradeoff it's a phenomenon that I talk

[14:04] about in my book sponsor magnet um and

[14:06] it's actually inspired by how honeybees

[14:09] operate of all things so in a hive While

[14:12] most bees exploit known food sources

[14:15] about 20% of those Scout bees explore

[14:19] for new locations that guarantee the

[14:22] continued survival of the hive right and

[14:23] so similarly you want to balance

[14:26] building deeper relationships with

[14:28] existing Partners while still exploring

[14:31] New Opportunities you know the problem I

[14:33] think with uh with mass pitching Brands

[14:35] is that you often end up with shallow

[14:38] one-off deals that don't lead anywhere

[14:41] and so instead when you land a deal with

[14:43] a brand treat it like the beginning of a

[14:45] long-term relationship right go above

[14:47] and beyond with your deliverables be

[14:49] proactive uh with your communication and

[14:51] always think about how you can add more

[14:53] value you know here's what most creators

[14:55] don't realize is that Landing New Brand

[14:57] deals is much harder and more time

[14:59] consuming than getting repeat business

[15:01] from bands that you already worked with

[15:03] and just did you know amazing work with

[15:05] like you know when you do a great job

[15:08] for a brand you become a known quantity

[15:10] to them right they they've seen your

[15:12] work quality they know you're

[15:13] professional and they trust that you can

[15:15] deliver think think about it from the

[15:16] Brand's perspective right they are

[15:17] constantly being pitched by creators

[15:19] that they don't know and when they need

[15:20] to run a new campaign who are they

[15:22] likely to turn to First the random

[15:24] Creator in their inbox or the person who

[15:26] knocked it out of the park on their last

[15:28] campaign right and so this this is why I

[15:30] teach creators to uh to create something

[15:32] called a post campaign report after

[15:35] every sponsorships and after every

[15:37] sponsorship and this isn't just uh

[15:39] analytic screenshots it's a

[15:40] comprehensive analysis of what worked

[15:43] right what could be improved and ideas

[15:45] for future collaborations almost no

[15:47] creators do this which means that you

[15:49] will immediately stand out okay and so

[15:52] that said you shouldn't put all your

[15:54] eggs in one basket either right you need

[15:56] to maintain a a steady pipeline of

[15:59] potential new Partnerships right

[16:00] especially when you're just starting out

[16:01] and so this is where the explore part

[16:04] comes in right you have to set aside

[16:06] dedicated time each week to research and

[16:08] Pitch new brands so remember your goal

[16:11] isn't just to land deals it's to build a

[16:13] sustainable business right and that

[16:15] comes from having a mix of reliable

[16:17] repeat partners and new opportunities in

[16:20] the pipeline okay so I've got the

[16:21] question that is always the big elephant

[16:22] in the room when it comes to

[16:24] conversations about brand deals and it's

[16:25] what should you charge so when somebody

[16:27] is just getting started I know a lot of

[16:28] content creators they just take a guess

[16:30] at pricing or they price what their

[16:32] friends you know priced on their last

[16:34] deal or whatever the thing is what do

[16:36] you recommend when it comes to getting

[16:38] started with pricing okay let me

[16:39] completely change how you think about

[16:41] pricing um instead of starting with what

[16:44] other creators charge your friends you

[16:46] know when you DM them you have to start

[16:49] with the Brand's objectives I teach a

[16:51] framework called arc Arc so awareness

[16:55] repurposing or conversion so every brand

[16:58] partner parip that you do is going to

[17:00] fall into one or more of these

[17:02] categories okay and so when a Brand's

[17:04] goal is awareness which is you know

[17:07] getting their name out there or a new

[17:09] product launch for example uh they

[17:10] typically have more flexibility with

[17:13] their budget because you know the

[17:14] metrics that they're tracking are

[17:16] squishier right it's like views and

[17:18] engagement and comments right did we

[17:20] spread the word hopefully right and so

[17:21] when they want repurposing which is the

[17:24] r basically like using your content on

[17:27] uh their platforms like their site or

[17:28] their social media or for ads maybe um

[17:31] you could charge more because you're

[17:32] saving them for example production costs

[17:35] um for conversion Focus campaigns which

[17:37] is the C which is basically driving

[17:39] sales they often have very specific Roi

[17:42] targets or return on investment targets

[17:44] that they need to hit and so I think the

[17:46] mistake that most small creators make is

[17:49] charging less just because they're small

[17:51] but let's say that you're uh a niche

[17:54] creator with I don't know 2,000

[17:55] subscribers who gets 30% engagement on

[17:58] your posts that is often way more

[18:00] valuable than someone with 50,000

[18:02] subscribers who gets 1% engagement and

[18:05] again it's it's not just about reach

[18:06] it's about results okay next you need to

[18:09] factor in what I call the do rule due

[18:13] deliverables usage rights and

[18:15] exclusivity and so each of these

[18:17] elements should uh affect your pricing

[18:19] so for example if a brand wants to run

[18:21] ads with your content for I don't know 6

[18:24] months that should cost significantly

[18:26] more than just organic posting rights I

[18:29] can actually give you like a real a rule

[18:31] of thumb formula here if a brand wants

[18:33] to let's say license your content right

[18:36] the rule of thumb that I give is you

[18:37] should be charging an incremental 15% of

[18:41] the base deal size per 30-day period so

[18:44] if they're you know you're they're

[18:45] paying you $1,000 let's say for the

[18:47] content creation that should be an

[18:49] incremental $150 per month okay now

[18:53] let's say it's they want paid usage

[18:55] rights where they're going to actually

[18:56] be boosting your content uh should be

[18:59] more like 25% of the base deal size per

[19:02] 30-day period so let's even say they're

[19:03] paying you $10,000 for the content that

[19:05] would be an incremental $2500 per month

[19:09] and if they want this for six months you

[19:10] can quickly see wow I'm I might actually

[19:12] make more on the paid usage rights than

[19:14] I do on the content creation itself it's

[19:17] crazy right also never ever send a brand

[19:21] your standard rates okay instead you

[19:25] always have to be providing multiple

[19:27] packages that are tied to their specific

[19:29] objectives right and so your base

[19:31] package might focus on one main

[19:33] deliverable with higher tiers uh that

[19:35] include things like usage rights and

[19:37] additional platform amplification or or

[19:39] longer partnership terms so remember

[19:42] charging too little can actually hurt

[19:44] you in the long run it sets a bad

[19:46] precedent with Brands and can make them

[19:48] like question your professionalism right

[19:50] it's better to charge what you're worth

[19:51] and deliver except exceptional value

[19:53] than to compete on price awesome so

[19:55] what's one thing that content creators

[19:56] can do right now big or small to make

[19:59] themselves more attractive to Brands you

[20:01] know I I think the single most powerful

[20:03] thing that you can do is create what I

[20:05] call a surprising transformative promise

[20:08] or STP and this is completely different

[20:10] from just saying hey I make make videos

[20:12] about X or I have y you know number of

[20:14] followers uh it's about clearly

[20:16] articulating the transformation that you

[20:18] create for your audience or or how you

[20:20] can serve a brand let me let me give you

[20:22] a real example so one of my students was

[20:24] a fashion Creator and her bio basically

[20:26] said the cutest everyday style and the

[20:29] best sales petite outfits this is this

[20:31] is what her bio said and so after

[20:33] working with her through the uh through

[20:35] the STP process she changed it to

[20:37] helping you find petite outfits to look

[20:41] and feel your best notice the difference

[20:43] so the first was all about her but the

[20:46] second one is about the transformation

[20:48] that she creates for her audience and so

[20:50] why does this matter to Brand so because

[20:52] when they are looking for partners they

[20:54] are trying to figure out if your

[20:56] audience matches their ideal customer

[20:58] customer and so when they see a clear

[21:00] STP they can instantly understand if

[21:02] there's alignment and so in the example

[21:04] I just mentioned if a brand specializes

[21:06] in petite clothing they immediately know

[21:09] that everyone in that Creator's audience

[21:11] has the exact problem their product

[21:13] solves and so if you're thinking okay

[21:14] well how do I actually do this in real

[21:16] life so here's how to create your own

[21:17] SCP so first it has to be surprising

[21:20] what makes you unique in your space then

[21:22] it needs to be transformative right what

[21:24] specific outcome are you going to help

[21:26] people achieve and finally it needs to

[21:28] be a promise how are you consistently

[21:30] delivering this value to your audience

[21:32] and so you can actually test your SCP by

[21:35] adding two or so that to articulate the

[21:39] transformation so for for example uh my

[21:41] STP for my business which is called

[21:43] Creator wizard is helping you find and

[21:47] negotiate your dream sponsorships so

[21:50] that you stop leaving thousands on the

[21:52] table and so you know the the

[21:53] transformation I'm promising is pretty

[21:54] clear right and here's the here's the

[21:56] most amazing thing actually about um

[21:58] about the SCP when you have a strong one

[22:00] you'll not only attract more Brands but

[22:03] your audience is going to grow too uh

[22:05] because you know people they just they

[22:07] don't honestly follow you for you they

[22:10] follow you for how you can make them

[22:12] feel or you know what you can help them

[22:14] achieve basically and so when you are

[22:16] clear about what that transformation is

[22:19] most people are going to want to come

[22:20] along for the ride and actually most

[22:21] importantly your SCP becomes the

[22:23] foundation for all your brand pitches

[22:25] right and so instead of saying you know

[22:26] I have X number of followers you can say

[22:29] everyone in my audience is actively

[22:31] trying to achieve why which is exactly

[22:34] what your product helps them do this is

[22:35] great thank you Justin for bringing all

[22:37] this value as always so for people that

[22:40] want to pick up a copy of your book

[22:41] sponsor Magnet or if they want to

[22:42] sponsor you online where can they do all

[22:44] that thank you so much again nick uh

[22:45] this was this was such a blast uh so the

[22:47] best place to uh get the book is at

[22:49] sponsor magnet.com uh and that's also

[22:52] where you can access all the free

[22:53] bonuses that I mentioned throughout the

[22:55] book like all the templates and the

[22:56] scripts and checklists and all that

[22:58] basically to help you start making more

[22:59] money on your on your sponsorships ASAP

[23:01] you know my goal is to help creators big

[23:02] and small land a million paid brand

[23:04] Partnerships in the next 10 years and I

[23:06] would love for each and every one of you

[23:08] who is watching this to be added to that

[23:10] list and I would love for you to be one

[23:12] of them too so check out Justin's book

[23:13] sponsor magnet at sponsor magnet.com and

[23:15] I'll put a link to Justin's channel

[23:17] right here so you can check that out and

[23:18] if you want to learn other ways to make

[23:20] money on YouTube besides sponsorships

[23:22] then you can click into this playlist

[23:24] right here where it's all about

[23:25] money-making stuff as it relates to

[23:27] YouTube thank you so much for watching

[23:29] I'll see you next time